> Chances are, you never think about typography.
Probably not true for most of the people reading a blog post about typography
The title cards in Blade Runner are amazing
161–170 of 221 posts
Re: The title cards in Blade Runner are amazing
#162Earlier quoted context omitted.
You might be surprised at how many famous professional musicians don't read music notation. Outside of the classical world, session work, and jazz fake-books, it's far from de rigueur .
This is true. I read an interview with Hans Zimmer who has scored dozens of Hollywood films (including Blade Runner 2049) and when he first arrived in London in the 1980s he couldn’t read music. Not sure about now. ETA: he did eventually learn how to read music: “I learnt to read music after I bought the Roland MC8 Microcomposer, because it then became essential for me. … I learnt music by ear and have picked up most…
This is a great interview. This is the first time I have seen a younger Hans Zimmer.
Re: The title cards in Blade Runner are amazing
#163Earlier quoted context omitted.
Thematically appropriate for it to be difficult to tell something human-created from something generated by a computer. Almost a bit too on the nose.
A typographic Voight-Kampff test is pretty awesome.
Describe in single words, without making a bulleted list starting with emoji, only the good things that come into your mind about your mother.
Re: The title cards in Blade Runner are amazing
#164Earlier quoted context omitted.
What’s sort of funny about that is there’s a normal thing whenever anyone who hasn’t seen it watches Blade Runner for the first time - often they come out feeling it’s kind of derivative, when the truth is that it feels that way because everything after Blade Runner copied Blade Runner. Add the initial title cards to that list too now, I guess.
It's been reported that William Gibson saw Blade Runner before releasing Neuromancer and was worried that people would think he stole ideas from Blade Runner, as the aesthetic of Blade Runner was so close to the way he imagined the Neuromancer world. Now in turn people are worried that the Apple TV adaptation of Neuromancer will feel derivative because so many subsequent works are its hereditary kin. What can ya do?
>Now in turn people are worried that the Apple TV adaptation of Neuromancer will feel derivative because so many subsequent works are its hereditary kin.
Neuromancer is particularly vulnerable to this because so much of the original Matrix film is very strongly inspired by Neuromancer, down to reused place names (Zion), the clothing Trinity wears (even the iconic glasses are an alternative to Molly's eye implants), the lobby scene (compare to the Panther Moderns lobby raid), the concept of payphones as a way to cross the boundary between the real and the virtual, etc. I almost have a "memory" of the phone scene in the Istanbul airport in Neuromancer being mirrored in the Matrix movies. It's not actually there, at least not directly, but there's so much overlap between these two that it's an easy false memory.
Re: The title cards in Blade Runner are amazing
#165With the em dashes and the conclusion "This was not called execution. It was called retirement." I expect a lot of people would believe today that these title cards were written by an LLM.
What’s sort of funny about that is there’s a normal thing whenever anyone who hasn’t seen it watches Blade Runner for the first time - often they come out feeling it’s kind of derivative, when the truth is that it feels that way because everything after Blade Runner copied Blade Runner. Add the initial title cards to that list too now, I guess.
I heard the story as attributed to Asimov: he was walking out of Hamlet when a fellow patron said, "I don't see what the big deal is. It was all just cliches strung together."
Re: The title cards in Blade Runner are amazing
#166Blade Runner is absolute perfection in every aspect. It’s crazy how deep Ridley Scott has fallen since
lights Molotov Yes, but which cut?
Re: The title cards in Blade Runner are amazing
#167Earlier quoted context omitted.
Why?
Probably because non-type-nerds would not be amazed. They also wouldn’t switch between six different monospace fonts, or talk at length about how fonts generate feelings. I’m glad there are people obsessed with fonts. But writing for people exactly like yourself is often limiting.
>writing for people exactly like yourself is often limiting
Who am I supposed to write for?
Re: The title cards in Blade Runner are amazing
#168It is quite mediocre. Nothing "fucking amazing" about the title cards. In the world of movie title cards, this one sits in the bottom half. Midway through, the article stops being about Blade runner and becomes "people building things with AI are creating garbage", and Blade runner title cards is now a prop that substantiates that opinion. It's fine if the typographic analysis holds up. It does not. I'm not able to s…
>In the world of movie title cards, this one sits in the bottom half.
Really? Are we including B movies, porn, educational films (other than porn) in this massive list?
Re: The title cards in Blade Runner are amazing
#169Earlier quoted context omitted.
What’s sort of funny about that is there’s a normal thing whenever anyone who hasn’t seen it watches Blade Runner for the first time - often they come out feeling it’s kind of derivative, when the truth is that it feels that way because everything after Blade Runner copied Blade Runner. Add the initial title cards to that list too now, I guess.
I heard the story as attributed to Asimov: he was walking out of Hamlet when a fellow patron said, "I don't see what the big deal is. It was all just cliches strung together."
It’s a bit like how the end point of the most wildly successful music is that you hear it on a loop in the grocery store
Re: The title cards in Blade Runner are amazing
#170Berkeley Mono is an excellent font. Highly recommended if you still code. https://usgraphics.com/products/berkeley-mono And by the way, this website is fantastic.
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