Theres a strange element of shamelessness to it, though I also think theres (sometimes) another of adoption/novelty. To you or I, steeped in the internet and hacker news culture, its pretty clear that sharing AI work as your own is a transgression; an inherently rude act. Its even impolite to share ai output in general, unless the discussion calls for it. I think some people I see out in the world doing it are still encountering this stuff and thinking through the consequences and ideas and experimenting for themselves and having moments of joy and wanting to share. I've seen this with "poems" people I know have gotten it to make, shared with me with genuine happiness on their faces.
But after a bit more time spent using it, and working with the culture, right-thinking and socially aware people really ought to develop a sense that what was superficially impressive is the same each time. The first poem is the same as the hundredth, the pictures all look the same. And they start to think about the lack of effort, the fact that anyone can "make" them, and that everyone has the same ideas, and they quieten down.
The only people left using it are the next generation of clueless/naive, and those who are shameless - trying to use it to grift the remaining clueless. Unfortunately the inherent speed of the technology makes these shameless few able to be VERY loud across the internet. I have yet to meet one in person