BMW Spider-Man in-car advertising

Post by bigfatkitten » Sat, Aug 01, 2026, 9:03 AM UTC

consp wrote: post #93

Griffinsauce wrote: post #86

Earlier quoted context omitted.

The "lane assist" is very dangerous. I don't understand how this got in cars to begin with, nevermind become mandatory. It's super "fun" with temporary marking around road works. I bet it works perfectly in a lab but in the real world..

I've never had a point where it is dangerous. It vibrates the steering wheel and that's it. Even on the autobahn's 2.20m wide roadwork left lanes it works good/not bad enough I just leave it on. Lane keeping is not mandatory, only a warning system.

Post by Markoff » Sat, Aug 01, 2026, 9:22 AM UTC

timc3 wrote: post #89

Markoff wrote: post #58

this is what you get for buying cheap noname brand car from Temu similar thing happened with that British LGBT brand, which is gone though it's clear people who buy BMW are not mentally sane anyway, I'm yet to see BMW driver with stable personality who would not vent their mental issues on the road, these people will buy BMW with literally any design and specs just because it's BMW, no matter it looks like ugly tank…

Seriously not helpful, and have you actually matched this opinion to the statistics which are freely available?

Post by ehnto » Sat, Aug 01, 2026, 9:55 AM UTC

eps wrote: post #123

ehnto wrote: post #51

Earlier quoted context omitted.

Mercs and BMWs occupy the same market space. They are direct competitors. Mercedes may have a car or two that reaches just out of upper middle class but they are largely a middle to upper middle class brand, just like BMW. The fact that Merc would do it too just means they are both happy cheapening their brand to align with practices of cheap off-brand android TVs.

Mercedes is famously a company with the widest range of models, from entry-level budget cars to high-end luxury ones. It's basically their MO.

Post by padjo » Sat, Aug 01, 2026, 10:00 AM UTC

c7b wrote: post #62

It sounds awful, but it might not even make the top-5 of the most annoying/concering things you'll get in a new car (bought in the EU at least), many of which are now mandatory by regulation. What you'll also get is a camera that tracks your eye movements to play an alert when they're not on the road, an alarm when you drive over the allowed speed limit as determined by a camera, an alarm plus a mechanical yanking of…

Post by mlrtime » Sat, Aug 01, 2026, 11:06 AM UTC

rvz wrote: post #14

helterskelter wrote: post #10

Great way to tank a brand. Part of BMW's value is/was the expectation of an upper middle class snob driving it, but having your car force ads on you is something people wouldn't even expect from a Kia Soul leased off a used lot.

> Part of BMW's value is/was the expectation of an upper middle class snob driving it BMWs are no where near for that "class". A Mercedes-Benz is for that and even they also put ads in their own dashboard screens. [0] So on HN-land, time to rule out BMWs, Chevrolets, Mercedes-Benz, Teslas, Volkswagens, Kias. What else? [0] https://www.motor1.com/news/797846/mercedes-screen-plays-ads...