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Substack writers, you need a website

elizabethtai.com

141–150 of 373 posts

Re: Substack writers, you need a website

#142

I just have website.com and my Substack is subdomain.website.com. If I ever wanted to move off (I definitely don't!) I could keep all the urls exactly the same with self-hosting. But substack solved distribution (and community, and bookkeeping, un-distribution etc) and it solved getting paid for my writing, which is not enough to live on but its definitely significant and well appreciated. It is worth much more than…

How easy/difficult was it getting off the ground on substack? Did you get interactions right from your first post? Is there visibility for new writers?

I started using it to run a conference 4 years ago with the intent that it was supposed to be a temporary solution until we built a "real" site.

The experience was so good that we haven't moved off. Even if we did build a more formal conference site, we'd still keep the substack blog. The mailing list has grown from nothing to right at 1000 subs which isn't bad for something I do in my spare time. By far the most effective communication. Social media (all channels) are a fraction of the engagement that I get compared to substack.

https://blog.carolina.codes/

Re: Substack writers, you need a website

#143

Earlier quoted context omitted.

> Substack gives you a way to push content to your subscribers without an intermediary deciding what they get to read. How do we know they won't start limiting your reach in the future? That's the path basically every other platform has gone down.

> How do we know they won't start limiting your reach in the future? You can never know anything about what anybody will do in the future? You can't. Why do hackers always use this argument against everything?

Allow me to translate: “It a near certainty that they will fuck you over eventually; the question is will it be next year, next decade, or will you win the lottery?”

Re: Substack writers, you need a website

#144

I just have website.com and my Substack is subdomain.website.com. If I ever wanted to move off (I definitely don't!) I could keep all the urls exactly the same with self-hosting. But substack solved distribution (and community, and bookkeeping, un-distribution etc) and it solved getting paid for my writing, which is not enough to live on but its definitely significant and well appreciated. It is worth much more than…

> The social networks are big because they have genuine utility.

I think this is mostly wrong, and that the social networks are big primarily because they spent money at the right time to create entrenched network effects that allow them to rent-seek ever after. The quality and innovation of the services themselves (especially simple sites like twitter/X) is not the moat. At a technical level, most are easily clone-able and dominate not because they offer the best service or have the best features but because "everyone is there." That ubiquity is the only "genuine utilty" they are offering you.

I said "mostly" above because it seems like substack, e.g., as you said, has bundled payment, email, etc in a way that people really like. Even there, though, the network effect is probably the dominating factor.

Re: Substack writers, you need a website

#145

Counterpoint from someone who's been publishing on the internet for decades: no one will visit your website. It's as simple as that. You need a push mechanism to reach readers. RSS could be it, but it's too niche. Social media is kinda it, but algorithmic feeds reward political clickbait and just because someone clicks "follow" or "subscribe" is not a guarantee that they will ever see your posts. Substack gives you a…

> You need a push mechanism to reach readers. Ghost blog includes newsletter for push.

I use self-hosted Listmonk. Works great in combination with my blog. But yeah its slow growth. But that's actually what I prefer, because if you grow fast on Substack, these are gone as fast IMO as people don't really read substack emails anymore after getting 10 of them every day (as subscribing is so easy on Substack). So having a slow, but honest subscribers and then sharing it on socials or reddit in places where it genuinely helps people, there will always be some who will subscribe and read.

I agree, if you don't publish anywhere and just write on your website, and you're not yet known, it's hard for people to discover initially. But in the beginning, the writint is also more for you, than for others. I haven't read from anyone that writes super good on day one. That will come with the reps, and by then, people will read you, have discovered you.

Re: Substack writers, you need a website

#146

Counterpoint from someone who's been publishing on the internet for decades: no one will visit your website. It's as simple as that. You need a push mechanism to reach readers. RSS could be it, but it's too niche. Social media is kinda it, but algorithmic feeds reward political clickbait and just because someone clicks "follow" or "subscribe" is not a guarantee that they will ever see your posts. Substack gives you a…

You mention RSS, but Substack is about paid subscribers, is it not? What do you think converts a Substack user to a subscriber; is it just a numbers game?

Re: Substack writers, you need a website

#149
post #144

I just have website.com and my Substack is subdomain.website.com. If I ever wanted to move off (I definitely don't!) I could keep all the urls exactly the same with self-hosting. But substack solved distribution (and community, and bookkeeping, un-distribution etc) and it solved getting paid for my writing, which is not enough to live on but its definitely significant and well appreciated. It is worth much more than…

> The social networks are big because they have genuine utility. I think this is mostly wrong, and that the social networks are big primarily because they spent money at the right time to create entrenched network effects that allow them to rent-seek ever after. The quality and innovation of the services themselves (especially simple sites like twitter/X) is not the moat. At a technical level, most are easily clone-a…

It is wrong, but so are you. The truth is that social networks are big because they HAD genuine utility. The Facebook was amazing... at least until about 2010. I was at uni when it started and I vividly remember thinking "I wish there was a website or something that would help me know who everyone is" (we didn't have physical face books in the UK) and then a year later thefacebook turned up. Amazing for everyone's social lives.

But after 2010 it just gradually got shitter.

WhatsApp replaced it (in most ways; in some ways there is no replacement) and has so far been amazing but it feels like we're about at the "2010" of WhatsApp. Meta is starting to turn the screws. An AI button. Notifications about new features. Integration with Meta accounts. Eventually it will probably merge with Facebook Messaging or some bollocks and then we'll all have to move elsewhere.

Anyway my point is, these things genuinely became big because they were great. They stayed big despite becoming shitter due to network effects.

Re: Substack writers, you need a website

#150

Earlier quoted context omitted.

How easy/difficult was it getting off the ground on substack? Did you get interactions right from your first post? Is there visibility for new writers?

I started using it to run a conference 4 years ago with the intent that it was supposed to be a temporary solution until we built a "real" site. The experience was so good that we haven't moved off. Even if we did build a more formal conference site, we'd still keep the substack blog. The mailing list has grown from nothing to right at 1000 subs which isn't bad for something I do in my spare time. By far the most eff…

Cheers from Concord, NC. Nice to see a fellow techie in the South ‘round these parts.
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