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Is this the end of the once-mighty GoPro?

amateurphotographer.com

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Re: Is this the end of the once-mighty GoPro?

#151

didn't they moved actual hardware production elsewhere outside of US? typical story. first move out production, loose core competency, let competitors copy it with own brands in own jurisdictions, and shut down business.

American manufacturing is a rounding error, especially when it comes to consumer electronics.

Western manufacturing can't compete with a Shenzhen. Our supply lines suck, our labour is too expensive for any kind of manual work, and we didn't bother to invest in automation as decades of outsourcing made our manufacturers focus on low-volume high-margin products.

No need to steal when our own companies willingly export core competency for a few cents of shareholder value!

Re: Is this the end of the once-mighty GoPro?

#152
post #16

I'm just surprised that an American brand making electronics lasted this long. Even Japanese companies are giving up. No one can compete with China. Apple somehow reigns supreme still. Anyone else?

> Apple somehow reigns supreme still.

That's because America ban anything that starts to compete, like Huawei or Chinese car companies

Re: Is this the end of the once-mighty GoPro?

#153

As a cyclist (and former racer), I still want to know how to capture videos with telemetry overlays (speed, power, HR, etc) from my head unit in a straightforward way. NorCal Cycling's videos - https://www.youtube.com/@NorCalCycling - are an excellent demonstration of this at work. Yes, I've done the Garmin VIRB Edit thing, which is the very approach recommended by Jeff (NorCalCycling) in his tutorial videos on the s…

Insta360 does this out of the box.

Re: Is this the end of the once-mighty GoPro?

#154

Earlier quoted context omitted.

They really have tried. They don't have the type of insane cashflow that RedBull does to sponsor tons of athletes and weird events, but their video contests are kind of a big deal in the action sports community. AKA, their Line of the Winter[1] competition for skiing, or their Best Line conest for MTB[2] that they used to run. And they're the title sponsor for the GoPro Mountain Games[3]. They're still THE action spo…

It’s not just the cash flow, it’s the margins. Redbulls gross margins are probably 90%. It’s basically just water, sugar, and caffeine sold for $3. You can do a lot of great promotions if the cost of your product is a rounding error.

> It’s basically just water, sugar, and caffeine sold for $3.

... and some of their products don't even have sugar!

Re: Is this the end of the once-mighty GoPro?

#155

Earlier quoted context omitted.

Am I wrong in thinking you could do this with ffmpeg, your video files, and your data from Strava/Garmin/whatever? This feels like a program an LLM (or human!) could write pretty easily

You would think it would be that straightforward. However, accurate synchronisation on GPS or temporal attributes would be required. Judging by the paucity of software to do this, historically, it is not a straightforward problem, or all the devices involved don't generate all the data points required. The real mess is when you have 26 clips from a long event to string together. It can easily take a day and a half to…

This sounds like something Claude Code could do very easily. If you need to actually look at the videos that's harder but still possible, but if it's just aligning GPS times and timestamps with reasonably accurate clocks, Claude Could probably do the ffmpeg commands unsupervised. I wouldn't be surprised if Haiku (the cheapest model) could do it, or an open-source agent harness with another small 30B model.

Just prompting claude (probably I would start with Opus) "I would like a HUD display of the following metrics from my Fit file overlayed on these GoPro videos, and I'd like the videos stitched together (there are some gaps, I want seamless playback) it would probably do it in 30 minutes or less, and the majority of the time would probably be ffmpeg.

Re: Is this the end of the once-mighty GoPro?

#156

As a cyclist (and former racer), I still want to know how to capture videos with telemetry overlays (speed, power, HR, etc) from my head unit in a straightforward way. NorCal Cycling's videos - https://www.youtube.com/@NorCalCycling - are an excellent demonstration of this at work. Yes, I've done the Garmin VIRB Edit thing, which is the very approach recommended by Jeff (NorCalCycling) in his tutorial videos on the s…

Insta360 does this out of the box.

Does it?

Re: Is this the end of the once-mighty GoPro?

#157
post #16

I'm just surprised that an American brand making electronics lasted this long. Even Japanese companies are giving up. No one can compete with China. Apple somehow reigns supreme still. Anyone else?

Apple has an excellent mobile OS, which is enough of a loyal userbase that they can make a hardware mistake once in a while and still retain customers. They're less hardware-dependent than most device manufacturers. This also enables them to lag behind the state of the art if it means more reliable/consistent performance. Which is why you don't see a folding Apple phone yet, and why Samsung was able to score points against Apple by having longer battery life and a better camera. This also allows them to demand high quality from their factories.

Re: Is this the end of the once-mighty GoPro?

#158
post #17

I had no ifea they were struggling. Tldr; their competitor Insta360 is battling them, and they have YoY revenue drop. Gopro has this cool reliable aura around them. How could they he struggling? So bizarre

Another area where an American technology brand is losing to the Chinese alternative. Alongside EVs, drones, robot vacuums, solar panels.

It's honestly embarrassing that our leaders still haven't realized why this is happening, and still aren't taking any actions to prevent it from getting worse.

Giving billions of free money to shareholders of Intel & friends is going to do absolutely nothing to change the tide. Want domestic manufacturing? Invest in building a JLCPCB alternative: automated to the fullest extent possible in order to save fractions of a cent on ops, then operated on a razor-thin margin but making up for it in volume.

Chinese people aren't the lazy dumb manual workers we have long pretended they are. After we have freely given them all of our engineering knowledge with outsourcing, they are now beating us on the free market. If we don't internalize this, stop with the silly competition-destroying tariffs, and try to compete again, we are doomed to slide into irrelevancy - and we've got only ourselves to blame.

Re: Is this the end of the once-mighty GoPro?

#159

Earlier quoted context omitted.

GoPro is a US company designed in U.S. with manufacturing in Thailand, China, and Mexico. Insta360 is a Chinese company designed in Shenzhen and built there, too. People think this doesn’t matter, but GoPros are used all over in aerospace. If we replaced the brand with Insta360, that puts a big attack vector all over the place. A similar pattern happened with drones with DJI, intentionally killing all non-Chinese dro…

> the only good non-Chinese printer that doesn’t cost 10-100x as much is Prusa They hardly have time to compete, busy as they are with foot-shooting practice.

Not sure what you mean. Had a mk 4 or what the last one was - excellent. Now on core one (or what the name is for the enclosed one), also great.

Re: Is this the end of the once-mighty GoPro?

#160

Earlier quoted context omitted.

GoPro is a US company designed in U.S. with manufacturing in Thailand, China, and Mexico. Insta360 is a Chinese company designed in Shenzhen and built there, too. People think this doesn’t matter, but GoPros are used all over in aerospace. If we replaced the brand with Insta360, that puts a big attack vector all over the place. A similar pattern happened with drones with DJI, intentionally killing all non-Chinese dro…

Reads to me like it's free market doing its job, if you think of countries as companies. US just needs to step up its game.

It's not really a free market when one country is heavily subsidizing it's industries
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