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Is this the end of the once-mighty GoPro?

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Re: Is this the end of the once-mighty GoPro?

#31

Post by brk »

cg5280 wrote: post #17
donkeyboy wrote: post #3

I had no ifea they were struggling. Tldr; their competitor Insta360 is battling them, and they have YoY revenue drop. Gopro has this cool reliable aura around them. How could they he struggling? So bizarre

Another area where an American technology brand is losing to the Chinese alternative. Alongside EVs, drones, robot vacuums, solar panels.

Not surprising, it's a commoditized sector.

On top of that, when GoPro first launched mobile phones generally did not have cameras capable of producing production-quality images, and especially video. 20 years later, the game is much different.

Remember the Flip video camera that was all the rage for like 2 years and then just disappeared when cellphones could shoot video? GoPro is like a rugged Flip, so it took a little longer for the world to catch up to them, but now there are lots of options, and a "cheap" sports camera that is 1/4 the price of a GoPro is good enough, even if it only lasts 1/2 as long.

Re: Is this the end of the once-mighty GoPro?

#34

Post by embedding-shape »

haunter wrote: post #25
Alien1Being wrote: post #22

Earlier quoted context omitted.

Apple manufacturing is entirely Indian and Chinese. While GoPro is made in Thailand. America is just where their marketing teams hang out...

Mac Mini will be made in Houston (they already make their own servers there) https://www.apple.com/newsroom/2026/02/apple-accelerates-us-...

Is it common in American factories to have US flags hanging on the walls similar to how dictators like to hang their portraits in factories? Never seen that in the (admitted small amount) of factories I've visited around in Europe, but tends to also give off a bit of "too much nationalism" vibe around here unless there is a special event, the US flag seems to be treated differently in the US so maybe it's a common sight?

Re: Is this the end of the once-mighty GoPro?

#35

Post by crazylogger »

romanovcode wrote: post #18
rr808 wrote: post #16

I'm just surprised that an American brand making electronics lasted this long. Even Japanese companies are giving up. No one can compete with China. Apple somehow reigns supreme still. Anyone else?

Is apple making electronics? I thought they are made in India and China.

Manufacturing is primarily in China - that's true for Go Pro & everyone else and almost needless to say. The point is China usually eats the design layer too, making Apple a little unique in that they survived Chinese competition completely unscathed.

Re: Is this the end of the once-mighty GoPro?

#36

Post by embedding-shape »

brk wrote: post #28
mamonoleechi wrote: post #8

Earlier quoted context omitted.

any recommendation?

Are you looking for Good or Great? If you just need Good, there are dozens of no-brand options on Amazon and Ali that do 4K60fps with output that is more than sufficient for any non-professional use. I don't have a brand recommendation off hand, because the ones I've bought have been random names, but they've all been more than enough. As a reference, I've used them for capturing footage for training machine vision s…

> Are you looking for Good or Great?

What about equal-or-better-than-the-same-or-similar-GoPro?

Re: Is this the end of the once-mighty GoPro?

#37

Post by r3trohack3r »

keiferski wrote: post #30

Red Bull really ran the marketing playbook that GoPro should have done: become known for athletes doing extreme things. Instead they stayed too technical and product-based and didn't build a brand beyond "we make action cameras."

There is an old saying that Red Bull is a marketing company that happens to sell energy drinks

Re: Is this the end of the once-mighty GoPro?

#38

Post by hybrid_study »

embedding-shape wrote: post #34
haunter wrote: post #25

Earlier quoted context omitted.

Mac Mini will be made in Houston (they already make their own servers there) https://www.apple.com/newsroom/2026/02/apple-accelerates-us-...

Is it common in American factories to have US flags hanging on the walls similar to how dictators like to hang their portraits in factories? Never seen that in the (admitted small amount) of factories I've visited around in Europe, but tends to also give off a bit of "too much nationalism" vibe around here unless there is a special event, the US flag seems to be treated differently in the US so maybe it's a common si…

you have no idea. lol

Re: Is this the end of the once-mighty GoPro?

#39

Post by haunter »

embedding-shape wrote: post #34
haunter wrote: post #25

Earlier quoted context omitted.

Mac Mini will be made in Houston (they already make their own servers there) https://www.apple.com/newsroom/2026/02/apple-accelerates-us-...

Is it common in American factories to have US flags hanging on the walls similar to how dictators like to hang their portraits in factories? Never seen that in the (admitted small amount) of factories I've visited around in Europe, but tends to also give off a bit of "too much nationalism" vibe around here unless there is a special event, the US flag seems to be treated differently in the US so maybe it's a common si…

I'm not american but afaik it's very common. The US is on a different level though, see the flags in the suburbia, the pledge of allegiance in school's every morning etc.

But I'd say it's not "too much nationalism" rather the average american is defintiely more patriotic than an average european (who can then again be anyone from the UK to Poland to Moldova) but you get my point

Re: Is this the end of the once-mighty GoPro?

#40

Post by i67vw3 »

IshKebab wrote: post #10

This has been on the cards for about a decade. I guess Insta360's YouTube advertising barrage worked.

Saw some sponsored videos on YouTube where they out GoPro compeititor (Insta360 with it's logo) on a Korean/Chinese baby, and the baby enjoying his day.

Very good marketing I would say.

Attached Example (you will find many such videos on Social Media)

https://youtube.com/shorts/2KNOx5oMXWk?feature=shared

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