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OnePlus halts operations in USA and Europe

community.oneplus.com

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Re: OnePlus halts operations in USA and Europe

#51

Editorialised! No new products, not halts operations. Please be more careful. OnePlus has decided to conclude new product rollouts in Europe and North America. The difference matters for those of us on OnePlus devices: Though we will no longer launch new products in Europe, our commitment to you remains unchanged. Backed by OPPO, existing OnePlus devices will continue to receive scheduled software updates and securit…

Looks like OnePlus and OPPO are different companies. Shared ownership, but different companies.

Oppo owns OnePlus completely.

There used to be BBK Electronics that owned both, but it split up and OnePlus got placed under Oppo.

Re: OnePlus halts operations in USA and Europe

#54
post #10

Earlier quoted context omitted.

I love my OnePlus 9 pro phone. What would be a good replacement?

Fairphone 6 maybe? It's on my radar when my Pixel 6a dies

My wife had fair phone 4, and it was unusable. It was only time she replaced a phone prematurely. She cares a lot about camera though, and likes to take pictures. Her main complaint was that the camera took like 5 seconds to start, so she'd miss the moment. And when it did finally start the quality was really bad.

I tried using it a bit but I couldn't stand how unresponsive it was.

I don't know if their later phones have gotten better,I hope so, because I love everything about that company except their (previous) products.

Re: OnePlus halts operations in USA and Europe

#55

I'm not sure as others why others feel this is a major change. OnePlus was always a subsidiary by Carl Pei [1] who eventually left the brand to create a new gadgets/tech company. Nothing [2] is the next project he started that keeps many of the ideas started with OnePlus, good value for money and aim for quality Android. Bootloader also seems to allow unlocking [3] In recent years OnePlus was just another Chinese pho…

Playing in slightly different markets, though - OnePlus targetted gamers / power users, whereas Nothing is much more fashion-focussed.

(And seem to be doing so successfully - certainly, you see a lot more Nothings than OnePluses in London)

Re: OnePlus halts operations in USA and Europe

#56
The headline "Oppo stops sale under OnePlus brand in US and Europe" would be more appropriate.

OnePlus products were mostly slightly redesigned Oppo products for the past years, built on the same hardware and running the same OS.

Early-on it was an impressive corporate experiment to observe: The giant company Oppo gave one of its members Carl Pei the chance to create an agile sub-brand with an own OS and access to Oppo's supply chain.

Carl Pei succeeded and OnePlus became a disruptive force in many markets for several years.

But Carl Pei already left (to start the UK-based tech company 'Nothing'), the OnePlus OS was discontinued and product development was largely folded into Oppo many years ago already...

Re: OnePlus halts operations in USA and Europe

#57
post #2

...but why?

I think they lost their direction and at the same time customer appeal. When OpnePlus started it was something new, now I have no reason to choose OnePlus for some time already.

When OnePlus started, they were considerably cheaper than flagship phones from others. At $299, the OnePlus One was a ton less than the $650 you'd pay for an iPhone 6 or Galaxy S5. You were getting a 95% flagship phone at half the price. You could get a OnePlus One with the latest Qualcomm Snapdragon or you could get a Samsung with 30% the performance and a 640x480 low-res display for the same price.

I feel like the "something new" was price. Over time, that price kept creeping up. Yes, it went from being a 95% flagship to being a 100% flagship, but it also went from being half price to full price.

It was also cool that it used Cyanogenmod which meant you got a community OS that actually got updates, but over time other manufacturers started offering updates for their phones (rather than abandoning them soon after manufacturing). And that was something new other than price. But I think the big thing was that it was a half-price phone when it launched. In 2014, it was just such an amazing deal. Today, it's the same price as Samsung phones.

Re: OnePlus halts operations in USA and Europe

#58

Never good when a highly innovative player disappears. Maybe they lost their northern star when Carl left. I had heard a lot of good things about their smartwatches and was planning to get one. I guess I will have to import one via Chinese stores now.

Before getting one, make sure you can have Play Store and Wallet on it, if that matters for you.

Re: OnePlus halts operations in USA and Europe

#59

I'm not sure as others why others feel this is a major change. OnePlus was always a subsidiary by Carl Pei [1] who eventually left the brand to create a new gadgets/tech company. Nothing [2] is the next project he started that keeps many of the ideas started with OnePlus, good value for money and aim for quality Android. Bootloader also seems to allow unlocking [3] In recent years OnePlus was just another Chinese pho…

I mean... the major change is that it changed, no? It's kind of unprecedented, or, at least, highly unusual?
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