Earlier quoted context omitted.
> We take tech literacy for granted, because it's like a dozen levels down fundamental to our entire field. But the tech illiterati exist, and they love apps. They "love apps" because apple and android have spent billions to break their mental models and convince them that "you use apps to do things on your phone". Literally. That's the extent of most people's understanding. So, sure, they "want" apps in the same sen…
This doesn’t really make sense. Apps were pretty popular immediately after decades of web usage. There are many reasons to prefer an app. Even on desktop; if I’m using a service enough throughout the day, I want a native app, not a website.
There’s some minority of apps where work is offline resource bound or mostly offline regardless, those certainly have always made sense on device, other than that habit and mindset probably is the main driver of preference.