What if users start cloning SaaS using AI

There is a trend that is just starting: People are cloning softwares and websites using Ai(fable 5 is doing great), what do you think what things would protect businesses from this in future? if i can clone smth easily using ai, why i would pay for it?

Start? We're well past that. If your SaaS is just a fancy wrapper on some CRUD it's already been cloned by AI a dozen times. Even if it has some level of sophistication, unless there is a trove of data that only you have access to, it's already been cloned.

Those aren't serious users anyway, business users who are focusing on their business don't have the time to clone and maintain their own software. People who claim to successfully clone and replace SaaS are never good customers anyway, they will either churn after free trial has ended, or post on reddit searching for free alternative

You could clone easily before AI. When learning a language, "Build a twitter clone" is a tutorial project.

That doesn't give you the business. It give you no users, no market, no branding. You don't have the operations set up to run at scale, nor the customer base to even need it. Not to mention the leadership to build out a vision. "Clone someone else" is actually a bit of a red flag in terms of vision.

If anything, the ease of launching an MVP should prove what many folks already know - coding is not the bottleneck that prevents business success. It is the tool that allows you to step up to the starting line.

You just discovered the SaaSpocalypse that began around January this year.