"What, do you not live your life based on 99th percentiles?"
I tend to think of work as upside-based on downside-based. Most feature work is upside. 10% lift on conversions is great, 40% adoption is winning, and you're playing for the moonshot of 10x. Infra work is downside-based. 98% secure, 98% available, 98% acceptable performance -- that'll all failure. Winning means the thing works as expected and nobody notices.
Not everything sorts cleanly into upside vs. downside, but a lot does. Allocate your risk accordingly.