Spoiler: this is not about ovens.
Half-Baked Product
181–190 of 447 posts
Re: Half-Baked Product
#182Spoiler: This is not about ovens.
Re: Half-Baked Product
#183We keep seeing this. If you had to point out the fundamental problem, what would it be? I think it’s the disconnect. Each persona is an expert in their own field but is completely oblivious to other critical areas. The founder knows how to raise money but doesn’t really understand the customers. The engineer knows the tech but doesn’t really understand what it takes to keep the business afloat. The salesperson knows…
I read somewhere that almost every very successful person’s results can be attributed to 2-3 tricks that they consistently apply to great effect.
With Elon, I think one of his is “build it as cheaply as possible, and then you can afford to only sell to people who are purely excited about the tech.” I don’t know when he learned this (I actually wonder if it was a lesson he learned from Eberhard/Tarpenning at Tesla, who were only selling the roadster to sports car enthusiasts who cared more about 0-60 than fit & finish, or range, or cost, or anything else).
Anyway, my current interpretation is that the pizza guys shouldn’t have sold to pepepizza (or friends and family, probably). I know startups do this all the time, but whenever I’ve seen it, it always seems to turn into a distraction from the Big Idea that is the company’s thesis. Then Big Customer gets hung up on ancillary requirements and Cool Startup doesn’t really get to test their thesis at all. Maybe the key is to stay small, focus on finding people who really care about the new oven tech, and size the company to that market until you’ve solved enough problems to expand to people for whom the cool tech is concern #2 or #3.
Re: Half-Baked Product
#184[dead]
Re: Half-Baked Product
#185We keep seeing this. If you had to point out the fundamental problem, what would it be? I think it’s the disconnect. Each persona is an expert in their own field but is completely oblivious to other critical areas. The founder knows how to raise money but doesn’t really understand the customers. The engineer knows the tech but doesn’t really understand what it takes to keep the business afloat. The salesperson knows…
Your solution is to fire CEOs, shareholders and only make employee-owned businesses? I mean I'm on board.
Sounds great until a hard decision has to be made.
Re: Half-Baked Product
#186[flagged]
Re: Half-Baked Product
#187We keep seeing this. If you had to point out the fundamental problem, what would it be? I think it’s the disconnect. Each persona is an expert in their own field but is completely oblivious to other critical areas. The founder knows how to raise money but doesn’t really understand the customers. The engineer knows the tech but doesn’t really understand what it takes to keep the business afloat. The salesperson knows…
To me, the fundamental problem is what Paul Graham pointed out here: https://www.paulgraham.com/startupideas.html
"The way to get startup ideas is not to try to think of startup ideas. It's to look for problems, preferably problems you have yourself.
Why do so many founders build things no one wants? Because they begin by trying to think of startup ideas. That m.o. is doubly dangerous: it doesn't merely yield few good ideas; it yields bad ideas that sound plausible enough to fool you into working on them."
Finding a problem _you have yourself_ also increases the chance that you understand the problem space.
Re: Half-Baked Product
#188Oh, I'm glad I don't work in the oven business. We're just starting a stealth startup that's revolutionizing dishwashers, and the prototypes are amazing. They use less water, less detergent, and this weekend we're hoping to solve the last remaining issue: occasionally, they break glasses.
I'm 6'7".
I absolutely hate bending over to unload the dishwasher. When I open a dishwasher, it should slide out and lift itself to cabinet height. And it should just hold an entire bottle of detergent so I don't have to put it in each time.
Re: Half-Baked Product
#189Here is another story: A baker who bakes for her kids every day makes an oven. She spends years perfecting it by herself with details only someone who uses this product would notice. The nuance of gold baked details in just the right places on the bread, the infusion of essences for the cakes. The precise charring on the pizzas. She goes to young founder events to meet likeminded makers and they talk about space oven…
But slow organic growth is not a hyperscaling unicorn. Who wants to invest money for a mere 50% return? We need to x100 or x1000 it for it to even be worth to invest.
Without a large funded team the founder who knows what they are building will not build an expansion line into other areas because they can’t support the growth solo. Somebody once said funding is kerosene. You want to pour it into working fire pits, not sparklers hoping one of them will be a dynamite stick.
Re: Half-Baked Product
#190We keep seeing this. If you had to point out the fundamental problem, what would it be? I think it’s the disconnect. Each persona is an expert in their own field but is completely oblivious to other critical areas. The founder knows how to raise money but doesn’t really understand the customers. The engineer knows the tech but doesn’t really understand what it takes to keep the business afloat. The salesperson knows…
To me, the fundamental problem is what Paul Graham pointed out here: https://www.paulgraham.com/startupideas.html "The way to get startup ideas is not to try to think of startup ideas. It's to look for problems, preferably problems you have yourself. Why do so many founders build things no one wants? Because they begin by trying to think of startup ideas. That m.o. is doubly dangerous: it doesn't merely yield few goo…
...which is why none of the best software is a product or a service. The best software is always a tool, made by people who have a problem for people who have that problem.
Occasionally the business types come along and make it worse by turning it into a product or a service. Other times they make bad products and bad services from scratch.
The people in this story are focusing at the wrong layer (as are many of us). They need to stop trying to sell ovens and start trying to sell baked goods. Maybe once they're good at that, they can also sell whatever oven they came up with along the way.