I can't help but think that the majority of comments here are the loud minority. Apple's products have had faults, I'll be the first to admit. But do we really think that even 5% of Apple's millions of customers are having issues with their purchases? If that were the case, we'd see class action lawsuits against the company, the NYTimes/WSJ covering Apple's shoddy manufacturing processes, and Apple's reputation takin…
What's really disappointing is that there are educated, smart, logically-thinking people who refuse to believe that there is any hype behind the quality and customer service of Apple. Both are okay, but not exceptional.
I'm on my second MBA. I had the 2010 model, then traded it in for the 2011. The first model was good; never had a problem, but only owned it for a year. This latest version is having trackpad issues: I use real click, not tap-to-click. But my trackpad has become so sensitive to pressure that you can hardly rest your finger on the pad without a click registering. When doing anything more than web-browsing, it's nearly unusable, requiring me to carry a mouse around.
Now this sucks, because to me the Apple trackpad is the biggest reason for owning one of their laptops. I have Apple Care, but they seem to think that everything is fine. So I'm out of luck...until I get a new laptop. The next one can't be an Apple.
As the author writes, it's hard to understand being told you have no issue, when there is clearly a problem. And this tarnishes Apple's reputation for HIGH quality and GREAT customer service.