121–130 of 524 posts
Earlier quoted context omitted.
And then they pick black or white.
Wraps are nice because they're not permanent and don't affect resale value. Having a car without a wrap might soon be as unusual as a phone without a case.
China will sell you fully kitted hilux equivalents with japanese engines for 10k. Even toyota is making 10k trucks in thailand.
US manufacturers are just not ready to face free market competition these days. They're entirely reliant on tariffs protecting them.
It's at the second to last page where it says it's an EV. I didn't know and had to scroll down. Also there is no mention of range on one charge, which I think is a miss. The range (especially for an EV) must be on the landing page. The modular design is cool though.
I dug in a bit. Slate has around 63Kwh battery capacity and a range of 205 miles. For pure metrics comparison - chevy bolt has similar battery capacity and a range of 260 miles and similar price range. So basically slate looked at the existing market and said we need a better looking chevy bolt even if it sacrifices range. I guess there will be a market for this.
There used to be (before preorder) an option for an extended battery. Am I missing it hidden in the customizer?
https://insideevs.com/news/799667/slate-truck-lfp-battery-ra...
The color options are a much bigger deal than I think many people realize. It's been too many years since I saw the studies so I have no hope of being able to cite it, but in a marketing class in college I remember reading about how much people value picking a color they really like, that they feel matches their personality. It increases satisfaction, significantly reduces the cognitive dissonance (aka "buyers remors…
> The color options are a much bigger deal than I think many people realize. Any mass-market car has practically the same color options. Wraps have existed for a looong time.
The color options are a much bigger deal than I think many people realize. It's been too many years since I saw the studies so I have no hope of being able to cite it, but in a marketing class in college I remember reading about how much people value picking a color they really like, that they feel matches their personality. It increases satisfaction, significantly reduces the cognitive dissonance (aka "buyers remors…
The four most common vehicle colours in the US are white, black, grey and silver. I believe this covers like 80%+ of vehicles. Canada is worse still (so much so that many makers basically just offer the shades of grey, sometimes with a special-order red or something for the rebels), and a few days ago I was on a walk and saw a light turn red and a dozen cars that pulled up to stop and every single one was white. Peop…
https://magazine.northeast.aaa.com/daily/life/cars-trucks/au...
https://www.ppg.com/en-US/autocoatings/color/history-of-colo...
The color options are a much bigger deal than I think many people realize. It's been too many years since I saw the studies so I have no hope of being able to cite it, but in a marketing class in college I remember reading about how much people value picking a color they really like, that they feel matches their personality. It increases satisfaction, significantly reduces the cognitive dissonance (aka "buyers remors…
AFAIK there's actually only one color and you can wrap it. The wrap kits are supposed to be DIY friendly so you can change it yourself when you want a new color.
Pretty interesting as far as cars go. I think all of the customization options are really smart, but we will see if that is enough for the average consumer. The number of relatively inexpensive options and ability to customize various details rivals some high end car configuration systems, Porsche is famous for letting you customize every detail.
The way Slate has designed their vehicles, they are making it very easy to change just about anything with the vehicle. I can see this being very popular with young people who cannot afford a lot of car, but still want a highly customized and personalized vehicle that they identify with. We will see if all of the other factors work out in Slate's favor.
The color options are a much bigger deal than I think many people realize. It's been too many years since I saw the studies so I have no hope of being able to cite it, but in a marketing class in college I remember reading about how much people value picking a color they really like, that they feel matches their personality. It increases satisfaction, significantly reduces the cognitive dissonance (aka "buyers remors…
I don’t care that it’s EV. I’m just stoked that they’re making an actually modular system like this. I don’t know why it’s not possible with other cars.
But (at least in my experience), that made for a worse product than having factory installation and QA. I bought a brand-new car from a Scion dealer in 2005 and indicated I wanted to add keyless entry. I paid the dealer, they did the install, and I left ... with a car that would intermittently fail to lock some doors with the key fob. I realized shortly thereafter that the dealer had installed an aftermarket system to save money rather than the offical Scion keyless entry system. I complained and eventually got them to install the right system, but jeez, that did not enhance my experience compared to just finding a car that was built in a factory with the options I wanted.
I'm not saying the modular Slate pickup isn't cool. I'm kind of tempted by it. But I wouldn't be surprised if people find themselves with leaky roofs, electrical gremlins and random squeaks and rattles compared to if they just bought some other truck/SUV and left it alone.