Apple messed up one thing about the iPad, which made me never use mine and eventually give it away. Basically, my iPad would die in a couple days if left unplugged. Because I only want to use it about once a week, that means I have to leave it plugged in all the time. Of course I or someone else inevitably wants to plug something else into that charger, so the iPad gets unplugged and forgotten about. Then, in a week…
If your product is Great, it doesn't need to be Good (2010)
31–40 of 117 posts
Re: If your product is Great, it doesn't need to be Good (2010)
#32The guy who created Gmail is now 49 years old.
Why does that blow me away?
Secondly, where else does this apply beyond hardware, beyond the world of tech even?
Re: If your product is Great, it doesn't need to be Good (2010)
#33Re: If your product is Great, it doesn't need to be Good (2010)
#34In any case, the landing page needs to be perfect. Anything less and you have 0 chance. The most important innovation is in sales and marketing. If you don't have brand recognition, your landing page has to make up for that. Making up the difference seems to be getting more difficult with each passing year. People are extremely cautious and getting increasingly so. The average B2B user nowadays is literally triggered…
Better host a quick video demo/video add instead of drowning the user in copywriting.
[0]: Compare https://nova.app/ and https://www.gnu.org/software/emacs/emacs.html. Everything bellow the six highlights in the former case should be its own page.
Re: If your product is Great, it doesn't need to be Good (2010)
#35Earlier quoted context omitted.
Not a solution. Something like “shutdown after n hours of inactivity” would fix it though.
Or a power button that actually removes power from the device rather than just turning the display off. The "actually shutdown long press + UI" process has --just-- enough friction to make me forget to do it or not bother with it.
Re: If your product is Great, it doesn't need to be Good (2010)
#36Earlier quoted context omitted.
They boot reasonably quickly, just turn it off. While on they are constantly listening for a “find my” signal so it’s easy to locate. For the overwhelming majority of people it’s a good tradeoff.
Not a solution. Something like “shutdown after n hours of inactivity” would fix it though.
Re: If your product is Great, it doesn't need to be Good (2010)
#37Apple messed up one thing about the iPad, which made me never use mine and eventually give it away. Basically, my iPad would die in a couple days if left unplugged. Because I only want to use it about once a week, that means I have to leave it plugged in all the time. Of course I or someone else inevitably wants to plug something else into that charger, so the iPad gets unplugged and forgotten about. Then, in a week…
> my iPad would die in a couple days if left unplugged. Something wrong with your iPad then. All three of mine would easily hold a charge for more than 2 days even when turned on but unused (so asleep).
Re: If your product is Great, it doesn't need to be Good (2010)
#38In any case, the landing page needs to be perfect. Anything less and you have 0 chance. The most important innovation is in sales and marketing. If you don't have brand recognition, your landing page has to make up for that. Making up the difference seems to be getting more difficult with each passing year. People are extremely cautious and getting increasingly so. The average B2B user nowadays is literally triggered…
I've never been enticed by a landing page (yes, datapoint of one). It's either recommendation from source I trust (which has included reddit) and some demo/review available somewhere. Never the landing page as they usually took too much scrolling to get to the point.[0]. Better host a quick video demo/video add instead of drowning the user in copywriting. [0]: Compare https://nova.app/ and https://www.gnu.org/softwar…
Re: If your product is Great, it doesn't need to be Good (2010)
#39So firstly: The guy who created Gmail is now 49 years old. Why does that blow me away? Secondly, where else does this apply beyond hardware, beyond the world of tech even?
Re: If your product is Great, it doesn't need to be Good (2010)
#40Read something similar the other day about the original Walkman. The engineers wanted to add recording function, thinking it would help with sales and to only cost a negligible amount to add. Someone cleverer said no, because if you add that feature now people will be confused what it is for. If they don’t want to record audio, they’ll think the product isn’t for them.
At some point during design, one person must have said “you know, why not add a brilliant white light that turns on in silent mode? Wouldn’t that be cool?” and there was no one powerful or smart enough to stop their hubris.
Every hot summer night, I turn off my bedside lamp, and scream internally when I notice I forgot to put a dark piece of cloth to obscure the blinding white light on the fan. In these nights, I dream of sending an email to Rowenta’s customer team, and asking them to present me the head of the person responsible for this.
I am reading Zen and the Art of Motorcycle Maintenance lately and how technologists have made the world ugly by forgetting to keep in touch with Quality and Beauty, and this is painful reminder of it.