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Ryanair dark UX patterns summer 2026 refresher

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11–20 of 207 posts

Re: Ryanair dark UX patterns summer 2026 refresher

#12

About 1/3 of their revenue is ancillary (the dark patterns are there to cause ancillary revenue). I just flew from Bournemouth to Alicante on Ryanair for £50. A similar flight in the US (DC to Miami, for example) would be easily 5x that, possibly 7-8x. The dark patterns took me about 10min to click through. Doing the math, that means my time would have to be worth $1500/hr which is higher than the take-home (not bill…

Found a Frontier ticket next week BWI-MIA £42 ($56) [0]

[0] https://www.google.com/travel/flights/booking?tfs=CBwQAhpFEg...

Re: Ryanair dark UX patterns summer 2026 refresher

#18
post #10

Unfortunately some of the airports I care about only have connections mostly with low cost, Ryanair and others. If regular lines would care to offer similar connections, I would gladly pay a bit more.

People often say they'd gladly pay a bit more, but I don't think that's how they act.

In the case of Ryanair, I think not using them often means that a casual weekend away could become a much bigger dent in my family's monthly budget.

Re: Ryanair dark UX patterns summer 2026 refresher

#19
I am shocked that Ryanair stoop to such levels, because the Irish always come across as actually morally superior to many other people, and I thought that would extend to just implementing good and honest business practices at the expense of profit. I am also similarly shocked about past GDP shenanigans, aiding in tax evasion by large multinationals, and the Irish privacy regulator being so weak on GDPR violations. I don't get it - just an a few bad apples I guess. And also this happens in other countries so it's ok
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