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Apple reveals new AI architecture built around Google Gemini models

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Re: Apple reveals new AI architecture built around Google Gemini models

#41

Post by t0mas88 »

slopinthebag wrote: post #27
ciberado wrote: post #17

I honestly don’t understand how anyone can believe that Apple is limiting user options for privacy reasons, rather than trying to maintain an unfair advantage over other vendors. I’m not saying people who hold this view are being dishonest at all. But sometimes, to me, brands like Harley-Davidson or Apple seem closer to a cult than to a typical corporation.

Because privacy is actually a big feature, many people are skeptical about AI and the big model providers and don't trust them. They're less skeptical about on-device AI and so Apple is pushing that and making privacy a core feature of their online offering as well. I probably wouldn't use it without that. It's one thing sending my shitty code to be trained on, and another thing entirely to give these companies acces…

That still doesn't explain why my data can only be sent to Apple and not to another vendor of my choice.

Re: Apple reveals new AI architecture built around Google Gemini models

#42

Post by chaostheory »

dejawu wrote: post #7

It's strange to me that Apple would choose to disadvantage themselves by selecting Google as their provider as opposed to, say, Anthropic or even OpenAI. Doesn't this mean they'll struggle more to differentiate themselves from the assistant on Android phones? Thinking more cynically, couldn't Google, if they wanted, feed Apple an inferior version of Gemini, ensuring they stay ahead? As the consumer, this just sucks b…

The agent harness matters just as much as the AI model. Using Hermes or OpenClaw feels like night vs day when using OpenAI’s apps even when using the same exact model.

You can even see difference in agent harnesses using the same model in the same company if you compare Gemini CLI with AntiGrav. They are different experiences.

I’m pretty sure Apple’s agent harness will be drastically different from Google’s even with the same model

Re: Apple reveals new AI architecture built around Google Gemini models

#43

Post by david-gpu »

MattDamonSpace wrote: post #37
nraleigh wrote: post #31

This move kind of reminds me of the original iPhone with google maps. You're competing with google, but you're using their infrastructure. Why wouldn't they just go with another provider like OpenAI or Anthropic?

Are they competing with Google?

What do you consider Android to be, if not a competitor of iOS?

Re: Apple reveals new AI architecture built around Google Gemini models

#44

Post by deepfriedbits »

chinathrow wrote: post #23
dejawu wrote: post #7

It's strange to me that Apple would choose to disadvantage themselves by selecting Google as their provider as opposed to, say, Anthropic or even OpenAI. Doesn't this mean they'll struggle more to differentiate themselves from the assistant on Android phones? Thinking more cynically, couldn't Google, if they wanted, feed Apple an inferior version of Gemini, ensuring they stay ahead? As the consumer, this just sucks b…

Maybe they're looking for stability and trust Google to be around longer than Antrophic or OpenAI when the storm starts.

Bingo. They see this as the future commodity it will be. Customers will choose AI providers much way they choose a car: taste, price, a few other factors.

And to your point, Google has a massive balance sheet, produces their own AI chips, and is not going anywhere anytime soon.

Re: Apple reveals new AI architecture built around Google Gemini models

#45

Post by microtonal »

ainch wrote: post #6
microflash wrote: post #3

Not launching in EU feels like a smell. It does look interesting enough for me to try it out before disabling Apple Intelligence again.

They say it's because the EU's DMA would require them to open up device data to third-party assistants, and they'd no longer be able to guarantee user privacy. https://www.apple.com/newsroom/2026/06/due-to-dma-siri-ai-de...

I don't see what the issue is. The user could then select Apple (or Mistral) for strong privacy or another provider for customers that don't care.

I primarily want Apple to provide extension points so that I can select my own provider, just as I can choose where to host my mail or install another app as my instant messenger.

Sure, I could install another provider's app, but it wouldn't have the same integrations, similar to how an instant messaging app would be less useful if notifications were limited to iMessage.

Re: Apple reveals new AI architecture built around Google Gemini models

#46

Post by silentsea90 »

jayd16 wrote: post #22
dejawu wrote: post #7

It's strange to me that Apple would choose to disadvantage themselves by selecting Google as their provider as opposed to, say, Anthropic or even OpenAI. Doesn't this mean they'll struggle more to differentiate themselves from the assistant on Android phones? Thinking more cynically, couldn't Google, if they wanted, feed Apple an inferior version of Gemini, ensuring they stay ahead? As the consumer, this just sucks b…

Google will probably eventually pay Apple to be the assistant, a la search.

Maybe. Search ads likely make Google more money than they pay apple. For AI, Google currently loses money. If they eventually make money via ads, then sure. Else, apple will have to pay them

Re: Apple reveals new AI architecture built around Google Gemini models

#47

Post by AnimalMuppet »

4ffas wrote: post #40
simianwords wrote: post #14

Apple could have done something like bedrock and used a SOTA model but instead they are fiddling with local models or whatever. Also I have seen that Apple has some strange lust towards image generation as if that's what people really want. I have this slop image generation thing on my phone and it is useless. Here's what I want: natural language interaction to achieve complex workflows in iPhone. Example: find the c…

[flagged]

This is coming very close to a personal attack, which is against the site rules.

Even if it's a bad take, call out what's wrong with the take, rather than attack the author.

Re: Apple reveals new AI architecture built around Google Gemini models

#48

Post by Tactical45 »

nraleigh wrote: post #31

This move kind of reminds me of the original iPhone with google maps. You're competing with google, but you're using their infrastructure. Why wouldn't they just go with another provider like OpenAI or Anthropic?

OpenAI or Anthropic are not anywhere as well funded as Google. Apple already has everyone in their pocket via the ecosystem, they just have to not crap the bed. They value stability over the competitive component here.

Re: Apple reveals new AI architecture built around Google Gemini models

#49

Post by Someone1234 »

amelius wrote: post #10

Wait, if it's Gemini why do they call it "Apple Intelligence"? Is Google okay with that?

Google sold Apple the ability to run certain Gemini models on Apple's data-center hardware, using Google's orchestration layer. Apple hooks into that not dissimilar from an API-provider, and then builds everything upstream.

Meaning the system prompt(s), harness, entry and exit points, and skills. So the product is still "Siri AI", because of all the stuff that takes it from a raw infrastructure concern upon up into a "product" is Apple's responsibility.

Google are "okay with that" because Apple pays them $1B a year, per press reports, to be.

Re: Apple reveals new AI architecture built around Google Gemini models

#50

Post by nemothekid »

nraleigh wrote: post #31

This move kind of reminds me of the original iPhone with google maps. You're competing with google, but you're using their infrastructure. Why wouldn't they just go with another provider like OpenAI or Anthropic?

Given that they had originally selected OpenAI for Siri, and that deal fell through, I would guess something about their relationship with OpenAI fell through. Maybe OpenAI wouldn't let Apple run their model on Apple's servers.
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