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Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

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Re: Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

#91

Microsoft can't learn a thing from their own history. Perhaps if they made a product that was useful and not deceiving their users they'd have more success. It seems they aren't capable of that anymore.

Making a useful product is far more difficult than tapping into our base desires as human beings. Microsoft hasn't been an innovative company in a long time and that's by design.

Re: Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

#92

"Addiction" is a bad word. It implies the user is not in control of themselves. Anyone who makes products want users of our product to keep coming back as though they are addicted, but not actually addicted.

> Anyone who makes products want users of our product to keep coming back as though they are addicted, but not actually addicted. Can you explain the distinction? I am not seeing it. If I keep refreshing a product page to get another dopamine hit, am I addicted or not addicted but appearing so to your metrics?

Are you addicted to your job? You keep going back every single work day. Does that mean you are addicted? Just because you keep repeating an action doesn't mean you're addicted. It just means it is solving a problem for you (such as providing you with a salary to buy food and pay rent) and does it well.

Re: Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

#93
post #86

Feedback to microsoft: I'm confused and dissapointed that this isn't called Copilot, the users want more things to be called copilot even if they aren't related to each other, consider renaming Scout to Copilot, or at least Scout Copilot, or even better Copilot* (*Copilot Scout)

Co-Pilot is a perfect name because it, just like actual Co-Pilots, perform their best when they do nothing

Re: Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

#94

"Addiction" is a bad word. It implies the user is not in control of themselves. Anyone who makes products want users of our product to keep coming back as though they are addicted, but not actually addicted.

> Anyone who makes products want users of our product to keep coming back as though they are addicted, but not actually addicted. Can you explain the distinction? I am not seeing it. If I keep refreshing a product page to get another dopamine hit, am I addicted or not addicted but appearing so to your metrics?

Everyone likes a beer analogy (almost as much as CS teachers love car analogies!) so I’ll try and do one that applies in the way I _think_ GP intends:

Brewers want people to want beer, and to perhaps puritans, that desire could appear as “addicted”. However, brewers don’t want addicts - liver failure, destitution, death, are all things I doubt a brewer wants to see in their consumer base because you can’t drink if you don’t have a liver, don’t have money, or don’t have life.

Did I, as a child, think my dad was addicted to alcohol because I saw him drink everyday? I did, that’s the appearance it gave. Was he? Not to the clinical point of addiction, technically - he functioned, maintained relationships and a job, and wasn’t more than occasionally emotionally abusive. He fit the type of customer GP seems to talk about - appearing to be addicted but not wholly, truly addicted.

Re: Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

#95
post #86

Feedback to microsoft: I'm confused and dissapointed that this isn't called Copilot, the users want more things to be called copilot even if they aren't related to each other, consider renaming Scout to Copilot, or at least Scout Copilot, or even better Copilot* (*Copilot Scout)

I think Teams should be renamed Scout Messaging, and Outlook to Scout Messaging: Legacy.

Re: Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

#97

"Addiction" is a bad word. It implies the user is not in control of themselves. Anyone who makes products want users of our product to keep coming back as though they are addicted, but not actually addicted.

I've met plenty of people who want to make products that solve problems , even if the product's user only has those problems once in a while. Reaching for a well-liked, well-matched tool whenever a problem arises isn't addicted or quasi-addicted or "as though" addicted behavior. Once you're thinking about how to keep a user coming back , you're in the mutually adversarial design space, whatever language is used to mo…

You can't be a good designer if you aren't thinking about how to get your users to love your product so much that they keep coming back. There are good and bad ways to keep users coming back. The good way is to simply make the product very useful. The bad way is to make the user psychologically dependent on your product in some way.

Re: Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

#98
post #72

What, a Microsoft AI product that isn't branded "Copilot"?!

From the article this one links to:

>Microsoft has been piloting Scout as an internal tool for employees it was calling “ClawPilot,” since March. ClawPilot—and now Scout—are part of “Project Lobster,” which is a Microsoft plan to bring the popular OpenClaw AI tool to its Microsoft 365 suite of products in a way that nontechnical people can use.

Re: Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

#99
post #75

Earlier quoted context omitted.

> Microsoft's CEO seems unaware of what's going on at his own company. damn, he quickly disavowed the statement and got panned anyway would falling on the sword worked better??

Being aware of what the basic strategy is with one of their most high profile products would have worked better.

People keep telling me it’s why we even have C-level folks at the top!

Re: Microsoft Wants to 'Make People Addicted' to Its New AI Assistant

#100

Microsoft can't learn a thing from their own history. Perhaps if they made a product that was useful and not deceiving their users they'd have more success. It seems they aren't capable of that anymore.

They are also just bad at almost everything they do. I'd really be worried if a competent company was trying to make people addicted.

Although maybe it doesn't take much, given that it sounded at one point like the Microsoft execs were addicted already.

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