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MacBook Neo is so popular that Apple doubled production

macrumors.com

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Re: MacBook Neo is so popular that Apple doubled production

#31

Post by microtonal »

alberth wrote: post #8

I wonder what the margin profile is of the Neo vs Air vs MacBook Pro. I have to imagine the Neo is lower margin %, but maybe I'm wrong.

Lower margin, but higher volume. Plus a subset of the buyers will subscribe to Apple Music, buy apps from the App Store, etc.

I am surprised that they only do it now, since Mac marketshare growth has stagnated for a long time and it's even hard to grow the iPhone marketshare. Growing the Mac marketshare by making very competitive models is one of the best ways for them to grow and to grow services fees.

I think the problem was Apple management was too obsessed with the iPad, believing they would replace laptops.

Re: MacBook Neo is so popular that Apple doubled production

#32

Post by dylan604 »

ksec wrote: post #9

It was not the normal Apple Mac Pricing to begin with. But let see if they will stick to $599 next year when it comes with 12GB RAM and hopefully double the SSD speed. I wouldn't be surprised it would have similar sales if it was priced $699. It was also a very low initial production volume to begin with. So doubling isn't because it is doing above everyone's expectations, it is because Apple underestimated the deman…

> It was also a very low initial production volume to begin with. So doubling isn't because it is doing above everyone's expectations, it is because Apple underestimated the demand. That is also ignoring the summer back to school season.

Doesn't that mean precisely that the sales are above Apple's expectations which is everyone in all that matters here.

Re: MacBook Neo is so popular that Apple doubled production

#34

Post by PaulHoule »

vovavili wrote: post #27
hylaride wrote: post #14

Earlier quoted context omitted.

My understanding is that Apple has been seeing market share issues at the low end, especially in education. Since everybody has a phone, the "casual" computer market is full of Chromebooks at cheap laptops. Laptops are a tool (again?) instead of a necessity.

Would be foolish of them not to take advantage of Microsoft having self-sabotage as its favorite pastime.

... and a huge amount of help from Dell, Lenovo and the like.

Re: MacBook Neo is so popular that Apple doubled production

#35

Post by asdff »

echoangle wrote: post #28
everdrive wrote: post #25

It's always surprising when companies don't understand that people what inexpensive, quality goods. The original Ford Maverick retailed for $19,995, Ford absolutely could not keep up with production. Ultimately, they raised prices both because they could and in order to reduce demand because they could not actually product enough units.

They probably know that but don’t want to cannibalize their more expensive products.

A lot of the buyers were never going to be buyers for the more expensive products.

Re: MacBook Neo is so popular that Apple doubled production

#36

Post by sgt »

juancn wrote: post #24

I ended up getting two (one for each of my daughters). The thing about Apple is that as the "IT" guy for my family, its ecosystem is the one which needs the least attention from me. It really just works. They have used Windows and Linux before (my kids and wife, that is), but something is always not quite right and needs my involvement. These days gone 100% Mac, my interventions are usually initial setup and whenever…

I figured this out around 2005. Get your entire company on Mac, get your entire family on Mac. Your life will have zero support calls, maybe outside of the intial "How do I install an app" which seems to confuse some people.

Re: MacBook Neo is so popular that Apple doubled production

#37

Post by paulpauper »

sgt wrote: post #33

With 12GB it's a seriously cool offering. I actually know 8GB works as well, and I've seen people on MacBook Airs with 50 tabs open, full IDE's and breezing. But I still would want at least 4GB more to be on the safe side.

Web applications and websites are more bloated than ever. I think you need more ram not less.

Re: MacBook Neo is so popular that Apple doubled production

#38

Post by nozzlegear »

juancn wrote: post #24

I ended up getting two (one for each of my daughters). The thing about Apple is that as the "IT" guy for my family, its ecosystem is the one which needs the least attention from me. It really just works. They have used Windows and Linux before (my kids and wife, that is), but something is always not quite right and needs my involvement. These days gone 100% Mac, my interventions are usually initial setup and whenever…

> The thing about Apple is that as the "IT" guy for my family, its ecosystem is the one which needs the least attention from me.

Same here. Whenever a family member asks which kind of device they should buy, I just tell them to get the Apple device. They're going to come to me if they ever need help with it, and that happens an order of magnitude less with Apple stuff. Plus, I don't even know how to do anything in Windows anymore myself.

Re: MacBook Neo is so popular that Apple doubled production

#39

Post by tantalor »

juancn wrote: post #24

I ended up getting two (one for each of my daughters). The thing about Apple is that as the "IT" guy for my family, its ecosystem is the one which needs the least attention from me. It really just works. They have used Windows and Linux before (my kids and wife, that is), but something is always not quite right and needs my involvement. These days gone 100% Mac, my interventions are usually initial setup and whenever…

Choosing an OS 101 https://www.reddit.com/r/ProgrammerHumor/comments/mx4dni/cho...

It used to be,

> Do you fear technology?

> > Yes

> Is your daddy rich?

> > Yes

> MacOS

I guess we can remove the second question now.

Re: MacBook Neo is so popular that Apple doubled production

#40

Post by PaulHoule »

brianwawok wrote: post #6
no_wizard wrote: post #3

I’m not shocked in the slightest. Great price point for younger folks to buy or be given as a gift, the build quality is good for what it is and it is snappy for most uses. It’s many years too late IMO but I suppose the economics only made sense once they controlled their own chipset. I imagine doing this in the intel days would have been a far worse choice

Every school I know of is deep in the Chromebook pot. These are fairly bad computers, Neo would be a big upgrade. But I suspect it would be years for school systems to even evaluate this.

It's no accident that they are bad computers. They aren't "fit for purpose" unless they are too weak to play Krunker.
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