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Ferrari Luce

ferrari.com

111–120 of 959 posts

Re: Ferrari Luce

#111
IDK about you, I keep imagining the horn when I see the outside: like Beaker from Dr Honeydew's laboratory in The Muppets,

"Hmeep!"

Ferrari horns are in my opinion legendary wonderful toots. And I'm troubled that this car offers very little "Ferrari" while sitting atop its brand.

Re: Ferrari Luce

#112
post #91

Earlier quoted context omitted.

Yes, preach it! But … I think in fact it does make a huge difference economically. I don’t know what the bill of materials is, but imagine the difference between wiring into place (a) a touch screen, or (b) 40 physical controls. I believe another motivation for manufacturers is that they can turn the car’s UI into a software problem, which from a human-centered design perspective means that they can throw it in the t…

We're talking about a 400k dollars car, maybe they could find a way to add this expense into the design.

Ferrari clearly aren’t doing it to save costs. I don’t think they’re doing it for principled driver-centered reasons, either, but more because the market expects it. Cars are appliances, and appliances are generally built to be sold (i.e., to look good) rather than to be used. Microwaves, washers, cars — the same for all of them.

The design exterior looks glued together from more interesting electric cars, so no surprise the interior does too.

EDIT: I just learned that Jony Ive did the interior. Further proof that without Steve Jobs goading him, Ive is just a stylist.

Re: Ferrari Luce

#113

Why couldn't they have made it look like a normal Ferrari. It's just a powertrain change why mess up all the styling.

It’s a five seat nearly SUV despite Ferrari claiming it isn’t. It makes fake noises in sports mode like the other EVs, it seems to have only two features that come from Ferrari and that’s the quad rear lights and the yellow badge. I’m not the target market for this and never will be but nobody is going to make a poster of that for a teenagers bedroom. Yuck.

> It's a five seat nearly SUV

I think that's the key. This is meant to go up against the Lamborghini SUV and its ilk: a vehicle for the very wealthy who don't really like cars but have to mark their status in everyday interactions. It will sell well.

Re: Ferrari Luce

#114
Jony Ive design philosophy of "thin and with round corners" can be seen in the Ferrari Luce. The car looks like an iPhone.

Re: Ferrari Luce

#115

Looks luke a cheap electric knockoff in some low budget racing game. It does not look like a ferrari at all.

I don't love it either, but that's the whole point I think. Try to pull off an icon, rather than make existing designs works. Cybertruck did it, same with Jaguar.

Ultimately the probably should've gone with SUV tho - it's what people buy and looking at interior it what should've been - mass produced, luxury, performance car for everyone.

p.s. Car ethusiasts suck and nobody should listen to them. All they want is v8 manual from 80s with all the "character" which means it's impractical, unreliable and just terrible in every possible way, except the looks which you know what sort of buyer appeals to.

Re: Ferrari Luce

#117
This is the car you will need to buy to get on the list to buy the Ferrari you kind of want - but not the Ferrari you really, really want, that will cost you a lot more.

Re: Ferrari Luce

#118

What is the target demographic? The specs seem... nice. Nothing particularly special compared to the likes of Lucid, etc. The design though, it seems very... uninspired? It has hints of throwback in the design, but imo it does not have the look of luxury or sports car.

Inspiration is inside, so I'd say it's for people who want practicality + badge.

I'm glad more and more manufacturers care more than exterior looks, but focus on interior, esp on technology side.

Re: Ferrari Luce

#119

Why couldn't they have made it look like a normal Ferrari. It's just a powertrain change why mess up all the styling.

It’s a five seat nearly SUV despite Ferrari claiming it isn’t. It makes fake noises in sports mode like the other EVs, it seems to have only two features that come from Ferrari and that’s the quad rear lights and the yellow badge. I’m not the target market for this and never will be but nobody is going to make a poster of that for a teenagers bedroom. Yuck.

> nobody is going to make a poster of that for a teenagers bedroom

Do people still do this tho?

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