11–20 of 42 posts
At my house, my dad always drank Schmidt’s Gay. Before the divorce, that is.
Buried at the end of the article is the real story. "Schlitz" hasn't existed since the early 70's. They cut costs and ruined the formula and brand. In 2008 it was "revived" and a new beer took the name. Now someone else is brewing a completely different reconstructed formula for "the last batch" and throwing the name on it, again. And im sure itll happen again and again after that.
Buried at the end of the article is the real story. "Schlitz" hasn't existed since the early 70's. They cut costs and ruined the formula and brand. In 2008 it was "revived" and a new beer took the name. Now someone else is brewing a completely different reconstructed formula for "the last batch" and throwing the name on it, again. And im sure itll happen again and again after that.
After sales slumped in the 70s they created a disastrous advertising campaign which is a case study in customer alienation: effectively 'drink Schlitz or I'll kill you' :- https://youtu.be/hC8mqPLHDVU https://youtu.be/f_baloTGt5M
Earlier quoted context omitted.
After sales slumped in the 70s they created a disastrous advertising campaign which is a case study in customer alienation: effectively 'drink Schlitz or I'll kill you' :- https://youtu.be/hC8mqPLHDVU https://youtu.be/f_baloTGt5M
That's not my read of the message of those ads at all.
Oh, Schlitz: How a Historic Ad Campaign Helped Kill America’s Biggest Beer Brand
Buried at the end of the article is the real story. "Schlitz" hasn't existed since the early 70's. They cut costs and ruined the formula and brand. In 2008 it was "revived" and a new beer took the name. Now someone else is brewing a completely different reconstructed formula for "the last batch" and throwing the name on it, again. And im sure itll happen again and again after that.
After sales slumped in the 70s they created a disastrous advertising campaign which is a case study in customer alienation: effectively 'drink Schlitz or I'll kill you' :- https://youtu.be/hC8mqPLHDVU https://youtu.be/f_baloTGt5M
Is Schlitz the beer company that Laverne and Shirley work for before moving to LA?
They worked at the Shotz brewery, an obvious Schlitz standin. Hasenpfeffer is a yiddish dish, here is a video familiar to some older generations of someone who wants to eat some Hasenpfeffer https://youtube.com/watch?v=OdXm-cb2cjQ Why is it Hasenpfeffer Incorporated in the jump rope rhyme they are singing as they skip down the street? Probably because at least one of the characters is supposed to be Jewish, can't rem…
Is Schlitz the beer company that Laverne and Shirley work for before moving to LA?
They worked at the Shotz brewery, an obvious Schlitz standin. Hasenpfeffer is a yiddish dish, here is a video familiar to some older generations of someone who wants to eat some Hasenpfeffer https://youtube.com/watch?v=OdXm-cb2cjQ Why is it Hasenpfeffer Incorporated in the jump rope rhyme they are singing as they skip down the street? Probably because at least one of the characters is supposed to be Jewish, can't rem…
Hassenpfeffer sounds like a play on Harnischfegger, a maker of heavy construction equipment in Milwaukee.
Trivia: One of Henry Harnischfeger’s customers was Pabst Brewing Co.
Harnischfeger ran itself into the ground in the 90s. I worked in their headquarters for more than a decade. That building is prime real estate and became an FBI office.