I didn't grow up with the PC Engine or TurboGrafx, but I did start getting into it after I got the MiSTer. I find that the unsuccessful [1] consoles are generally pretty bad. The 3DO and the Jaguar and CD-i are mostly pretty crappy, and while it can be fun to play for a novelty and you might even find one or two games that make it worth it, the vast majority of the time there's a reason that people don't seriously re…
Maybe they should have sold the TurboGrafx-16 in the US only with the CD add-on already built in, and one or two CD games included to set off the hardware price somewhat. That would have made them stand out versus SNES/Genesis.
Sega of America was just really good at understanding the US market.
Sega did a US launch (August 29, 1989) of the Genesis 9 months after the JP launch. They had EA releasing sports games on the console in 1990.
The TG-16 came out in 1987 in JP but they waited 1 year 10 months to do a US release, so it came out after the Genesis. They didn't get any US developers on board.
A 1988 release of the TG-16 combined with some decent sports games probably would have been a success.