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McDonald's is a premium product now (2024)

greyenlightenment.com

41–50 of 90 posts

Re: McDonald's is a premium product now (2024)

#41
A Big Mac meal in the states (fried and drink) cost 2.99 USD in 1990.

It now costs around 8.50 USD.

The inflation adjusted value of 2.99 USD in 1990 is about 7.88 USD.

Did the price go up? Sure. Are you likely getting slightly more in 2026 than you were in 1990? No idea, but it seems plausible to me.

Inflation is the answer.

Re: McDonald's is a premium product now (2024)

#42
post #40

Last time I went to McDonald's, someone stole my food and I didn't get a refund. I ordered a McChicken + fries at the kiosk. Waited for 15 minutes at the counter before I asked where my food was. The manager took my receipt, said the order was already picked up, and asked me what credit card I used. The manager said I told her the wrong credit card number. I asked for the receipt back so I could do a chargeback and t…

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Re: McDonald's is a premium product now (2024)

#43

Earlier quoted context omitted.

Article 1 was true under 1990s prices. But you can get two double cheeseburgers for about four bucks and there aren't many who are so poor they can't afford that.

What? Is it true or not? You just said two opposite sentences. Edit: Wait, are you trying to say their prices have decreased relative to inflation since the 90's??

They’re just about dead even. Maybe slightly higher. Not unreasonably higher.

Inflation is a pain in the rear.

Re: McDonald's is a premium product now (2024)

#44
post #3

Published July 31, 2024

It’s being dated is actually quite fatal to his thesis, as not only did McDonalds significantly underperform the market over the past few years but mid 2024 was also the exact time their attempt to pivot to higher income brackets stumbled and they were forced to introduce stuff like the $5 meal deal to stop hemorrhaging customers.

Yeah my overall spending at McDonald's declined significantly after the 2022 bout with inflation, and it's not just that prices went up (it was inflation, they mostly all went up), but that they leaned into trying to appeal to people who would already have been spending lots of money.

It would have been one thing just to make the food taste better, but they went the opposite and made it take forever to prepare and serve. But for me the whole point to McDonald's was to get in, eat something consistently decent, get out quickly. So they actually made things worse, because I already had plenty of other spots to get "nice" food if that's what I was in the mood for.

I'm not going to say bring back the heat lamps per se but there was a lot of value to people like me in having a restaurant that delivered on the original promise of "fast" food...

Re: McDonald's is a premium product now (2024)

#45
For those saying McDonald's is expensive, you need the app. Every day they have discounts/deals in their app, and the points you gain gets you free food. They often have discounted combo meals, like their $5 meals (a drink, fries, and entree). You can get 8 McDoubles for $20 if you just want something cheap, flavorful and fast (which is the whole point of fast food, it's not supposed to be an everyday meal replacement). I'd also love to see a comparison to all the other fast food chains, both averages and local prices. So far it seems like tunnel vision.

Re: McDonald's is a premium product now (2024)

#46
And yet it's still far too cheap.

>In the past fifty years, as factory farming spread from poultry to beef, dairy, and pork producers, the average cost of a new house increased nearly 1,500 percent; new cars climbed more than 1,400 percent; but the price of milk is up only 350 percent, and eggs and chicken meat haven’t even doubled. Taking inflation into account, animal protein costs less today than at any time in history. (That is, unless one also takes into account the externalized costs — farm subsidies, environmental impact, human disease, and so on — which make the price historically high.)

- from Eating Animals (2009) by Jonathan Safran Foer

Re: McDonald's is a premium product now (2024)

#47
post #34
post #11

Earlier quoted context omitted.

Actually, it's not. Speaking from experience. I'm a sample size of one, but that's still one better than your extrapolation from zero. One of the local supermarket chains here in Denmark (Salling Group) even puts a star on the price tag for products of European origin. For larger purchases, I'm doing research on the product anyway. I still sometimes buy American at times; sometimes there's no avoiding it for certain…

Given that the US is the only country in recent memory whose politics have shifted from "pretty normal for a western nation" to "unpredictable rogue state", it's not as though the list of "countries to avoid" changes that often. Countries like Russia, Iran, and China have been very consistent in their philosophies and actions; countries like France, the UK, and Japan have also been pretty consistent. The only real ch…

On a similar note:

There was a period post-Brexit when I hadn't moved away from Ireland yet during which I also did my best to avoid UK produced goods too.

Now that was a lot harder though due to the UK still being in the single market at the time, and on top of that just how integrated supply chains between the north and the rest of Ireland are.

I'm cautiously optimistic that the UK is moving back toward sanity though.

Re: McDonald's is a premium product now (2024)

#48

I don't go to McDonald's at all because not even the fries are gluten free. They used to be glorious beef tallow fried, and now they're seasoned with a wheat based flavoring. Basically the only fast food left to me is Taco Bell, which as you may know earned its place by surviving the franchise wars.

> They used to be glorious beef tallow fried

They switched to vegetable oil 20+ years ago.

Re: McDonald's is a premium product now (2024)

#49
post #43

Earlier quoted context omitted.

What? Is it true or not? You just said two opposite sentences. Edit: Wait, are you trying to say their prices have decreased relative to inflation since the 90's??

They’re just about dead even. Maybe slightly higher. Not unreasonably higher. Inflation is a pain in the rear.

First, the parent implies it decreased, not stayed the same.

Second, are you sure? Everything I can find indicates that the Big Mac slightly increased (and further, the "Big Mac index" is a meme, which may dampen increases for image reasons), and everything else on the menu, on average, increased even more than the Big Mac. Is my data bad?

Re: McDonald's is a premium product now (2024)

#50

I kind of lost the point of the article when the author veered into the entirely separate topic of McDonalds being unhealthy. It's like two totally separate articles in one. Article 1. McDonalds (along with other traditionally cheap-food places) is now very expensive and not for poor people. Article 2. McDonalds serves (and people are out there eating) unhealthy food. Article 1 is news if you haven't been in a McDona…

I read it more as a segue into the main point about conflicting narratives in the American public regarding food.

Despite our excuses that we have to eat unhealthy fast food because it's cheap, we still eat it it once it's expensive. We all talk about how there is an obesity crisis yet we constantly promote and glorify unhealthy food on social media.

>Or maybe no one is fully logically consistent in their views. In the end, people will continue to consume this food even knowing full-well it’s unhealthy and overpriced. And for that, McDonald’s should not be too concerned.

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