Sadly, this article doesn't explain how this "surveillance pricing" (which is just a scarier-sounding synonym for "dynamic pricing") would even work in a physical grocery store. Like, prices are displayed on the shelf for everyone to see. And they have to match what you pay at checkout. So how the heck would a grocery store even do this? And this law is specifically around grocery stores . Like, there was a big kerfu…
E-ink price tags are not uncommon. Technology to track individual customers through the store based on smartphone RF is already deployed in many supermarkets. Some stores even do scan-as-you-shop, where the customer scans the item at the shelf, rather than at the front of the store. There are certainly a lot of i's to dot and t's to cross, but it's hardly a theoretical impossibility - find the right store and you cou…
But if both me and another person are standing in front of the prosciutto and cured meats fridge, we're seeing the same prices, even if I'm poor and they're rich.