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Moleskine's AI Lord of the Rings collection can only mock

cjleo.com

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Re: Moleskine's AI Lord of the Rings collection can only mock

#31
post #10

Doesn’t it seem more plausible that the marketing shots are AI (where the “generated by AI” note appears) rather than the cover designs themselves?

Does it matter? If you are opposed to buying AI art wouldn't you also be opposed to buying art from an AI ad?

Not from principle. Marketing is hateful work and almost necessarily anti-art, so I don't care. Of course you can do it badly (for example, unironically advertise to an artist audience with terrible slop illustrations).

Re: Moleskine's AI Lord of the Rings collection can only mock

#33
post #6

These look nice. It seems it’s been confirmed these aren’t AI generated. But want to say even if they were, I’d have no problem with them being AI at all. This is one of those wedge issues that people get all activated about (it felt like the conversation was more nuanced when the models were more of toys and had too many fingers like Stable Diffusion) but to me it feels analogous to someone being mad that someone is…

Do you think art is a simple commodity?

In this specific example, this art is mimicking the artwork on the fronts of the Lord of the Rings novels. The imitation itself is what makes it evocative and nostalgic. Often people want more of the same. So this is precisely the kind of art that is a commodity. I don’t think there’s anything wrong with that.

A lot of things used to be hand crafted. The care and raising of horses was a respected profession, each horse has a different personality, but we use cars instead now. That doesn’t mean nobody raises horses, if anything the profession has become more prestigious and less of a commodity because the only people raising horses are people who really want to raise horses. Regardless, I’m going to ride my bike (if I can), or drive my car to the store when I’m getting groceries. I’m not thinking about the horse breeders every time I use my cargo bike to get groceries.

Similarly, we’re all free to go out and spend $8,000 on artisanal resin river flow tabletop carved from a single old growth tree. They’re beautiful and I’ve certainly dreamed about it. But a very nice wooden IKEA kitchen table built to exacting specifications and fit for purpose is a mere $899. What we lose when commoditizing these things we gain in access and affordability. This is a good thing, even if there are fewer people making these things.

One last example, since it was one of the biggest catalysts of the Industrial Revolution, while we still have people making couture outfits for specifically for Kim Kardashian, but it’s a good thing that we all have access to textiles that would have been considered impossibly high quality (literally, the thread density and uniformity of the fabrics are so high) 300 years ago.

In retrospect these things are all pretty great, in my opinion.

Re: Moleskine's AI Lord of the Rings collection can only mock

#34

If you can't even tell it's AI and need to be told... then what's the problem? Personal preference? It's like only enjoying paintings if the artist used horse hair and horse hair alone for their paintbrush.... A very arbitrary constraint

You really underestimate the LOTR fandom if you think they can't tell that the map is wrong.

Re: Moleskine's AI Lord of the Rings collection can only mock

#35

Earlier quoted context omitted.

> it’ll get most of the job done in most of the cases This is not a very high standard for art. Particularly not in this case, when the current art is a reference to, and for fans of, art that was all about authenticity. It's also art on a product that is very much not aiming for the 'just get it done' market. If all I care about is the destination, then sure: use the most resource-efficient method. In this and in ev…

> when the current art is a reference to, and for fans of, art that was all about authenticity Was it? Was the reason you enjoyed it because a human wrote it? Highly doubtful

I think you've misunderstood me. The Lord of the Rings has authenticity as one of its main themes. This is part of the work itself, not to do with its provenance.

Re: Moleskine's AI Lord of the Rings collection can only mock

#36

I can't imagine getting such a famous IP as The Lord of the Rings and doing AI slop for it.

Given that many of the images look to be derived from Wizards of the Coast's Magic: The Gathering Universes Beyond Lord of the Rings set without attribution, I'd expect them to be getting a strongly-worded letter from Hasbro's lawyers any moment now (and for once, I'd support that).

Re: Moleskine's AI Lord of the Rings collection can only mock

#37

Earlier quoted context omitted.

> when the current art is a reference to, and for fans of, art that was all about authenticity Was it? Was the reason you enjoyed it because a human wrote it? Highly doubtful

I think you've misunderstood me. The Lord of the Rings has authenticity as one of its main themes. This is part of the work itself, not to do with its provenance.

But an AI can create that same authenticity, if it doesn't matter about the actual provenance then

Re: Moleskine's AI Lord of the Rings collection can only mock

#39

Earlier quoted context omitted.

> it’ll get most of the job done in most of the cases This is not a very high standard for art. Particularly not in this case, when the current art is a reference to, and for fans of, art that was all about authenticity. It's also art on a product that is very much not aiming for the 'just get it done' market. If all I care about is the destination, then sure: use the most resource-efficient method. In this and in ev…

How many people have a print of “Starry Night” or “Girl with a Pearl Earring” in their house vs how many have a hand-painted on canvas edition (original or copy)? At some point, a significant increase in resource efficiency improves certain aspects of many things, even art.

> At some point, a significant increase in resource efficiency improves certain aspects of many things, even art.

I'll agree with that incredibly-hedged claim, sure. I'm not against efficiency at all.

As before though, it's not the only consideration. It would have been even more efficient to give all the people with a copy of Girl with a Pearl Earring a blank canvas, or even nothing at all, but that would be missing the point.

Re: Moleskine's AI Lord of the Rings collection can only mock

#40
I find this post baffling. Would one normally demand angrily to find out whether someone used photoshop when making a product mockup? If not, why is this different? It only makes sense if you’ve made a political decision that anything associated with AI is bad, regardless of whether you would otherwise like it.
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