Earlier quoted context omitted.
Not trying to defend App Store policies, but writing this just for those who are struggling with Guideline 4.2 trying to publish an app that is only intended for a small group of users. There is a less well-known option called "unlisted app distribution", similar to unlisted YouTube videos: the app is public and can be downloaded using the direct link, but it cannot be found in App Store search. The "small, or niche,…
> I struggled with Guideline 4.2 when I tried to publish an app showing the bell schedule and other local information for the neighborhood school. Why would you not just make this a webpage, and then the users could add it to home page as if it were an app? no Apple review necessary then. What does it being an app give you besides bureaucratic headaches?
There is a web version (it's Flutter so it was easy to make one), but parents use the app much more often.