In recent discussions about Tim Apple [sic] moving on there was a discussion about whether Apple flopped on AI, which is my opinion. Of course you had the false dichotomy of doing nothing or burning money faster than the US military like OpenAI does. IMHO that happy medium is Google. Not having to pay the NVidia tax will likely be a huge competitive advantage. And nobody builds data centers as cost-effectively as Goo…
Google could probably train models for orders of magnitude less money as you say, but they aren't. They are not capable of creating high quality models like OpenAI and Anthropic are. Their company is just too disorganized and chaotic.
Anecdotally, I don't know a single person who uses Gemini on purpose.