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Figma's woes compound with Claude Design

martinalderson.com

41–50 of 106 posts

Re: Figma's woes compound with Claude Design

#41

It's funny to see all of these dramatic articles coming out about Claude Design, when Google's Stitch[0] has been around for at least 6 months and no one has batted an eye. https://stitch.withgoogle.com/ I'm not sure how much of that is overhyping Claude, or Google's poor marketing of their own products.

On an iPhone, when I scroll down a bit to the templates and start pressing the right arrow to scroll through, the templates quickly shift off-center. Not a good look.

Re: Figma's woes compound with Claude Design

#42
I think Figma is cooked. Not because they can’t eventually compete but because they’re just too slow. A company of 2500 can get outmaneuvered now by a team of 5 agentic engineers. To compete Figma would have to tear down all their internal bureaucracy ans process. Will they do that! Probably not.

And wait it gets even worse!

Why?

- Figma is sending Anthropic a bunch of training data from its own LLM assisted data. As much as Anthropic claims that it won’t use it, we all know what Amazon did with third party sellers.

- Anthropic hasn’t started to play hardball yet. Why wouldn’t they just hold back a model like Mythos (or better) while they use it to gut a few SaaS companies? It’s an easy way to increase their revenue!

Re: Figma's woes compound with Claude Design

#44

It's funny to see all of these dramatic articles coming out about Claude Design, when Google's Stitch[0] has been around for at least 6 months and no one has batted an eye. https://stitch.withgoogle.com/ I'm not sure how much of that is overhyping Claude, or Google's poor marketing of their own products.

Don’t forget Pencil, another “Figma killer”. Free (for now). https://trypencil.com/

Re: Figma's woes compound with Claude Design

#45

> Anthropic themselves launched Claude Design which is a pretty direct competitor to Figma in many ways. While it's nowhere near functional and polished enough to replace Figma's core design product, I expect it will get significant traction outside of that The reaction that designers I know have given Claude Design couldn’t be different than how Claude Code was received by software devs. It’s simply useless for desi…

"Claude Design empowers non-designers to make decent designs. It’s not aimed at designers."

So...we can shitcan the designers and offload the work to the 10 developers still keeping the lights on?

Re: Figma's woes compound with Claude Design

#46

> Anthropic themselves launched Claude Design which is a pretty direct competitor to Figma in many ways. While it's nowhere near functional and polished enough to replace Figma's core design product, I expect it will get significant traction outside of that The reaction that designers I know have given Claude Design couldn’t be different than how Claude Code was received by software devs. It’s simply useless for desi…

> couldn’t be different than how Claude Code was received by software devs. It’s simply useless for designers, their workflow is very different from software devs. You can’t “oh let Claude Design come up with a quick logo for this” in the same way that Claude Code was able to quickly solve small annoyances for devs. Haha, that's exactly how cc was received initially. It's just autocomplete. It's useless. It can't eve…

Seems like The Innovators Dilemma playing out.

Re: Figma's woes compound with Claude Design

#47

> Anthropic themselves launched Claude Design which is a pretty direct competitor to Figma in many ways. While it's nowhere near functional and polished enough to replace Figma's core design product, I expect it will get significant traction outside of that The reaction that designers I know have given Claude Design couldn’t be different than how Claude Code was received by software devs. It’s simply useless for desi…

> Claude Design empowers non-designers to make decent designs. It’s not aimed at designers.

Well, when you put it that way, that sounds bad for designers, and, by extension, Figma.

ps. I do like commas.

Re: Figma's woes compound with Claude Design

#48

> Anthropic themselves launched Claude Design which is a pretty direct competitor to Figma in many ways. While it's nowhere near functional and polished enough to replace Figma's core design product, I expect it will get significant traction outside of that The reaction that designers I know have given Claude Design couldn’t be different than how Claude Code was received by software devs. It’s simply useless for desi…

> couldn’t be different than how Claude Code was received by software devs. It’s simply useless for designers, their workflow is very different from software devs. You can’t “oh let Claude Design come up with a quick logo for this” in the same way that Claude Code was able to quickly solve small annoyances for devs. Haha, that's exactly how cc was received initially. It's just autocomplete. It's useless. It can't eve…

Agreed - For the last 20 years or so, designers at basecamp.com do all of their frontend design directly in rails/html/css and then have the developers "re-implement it". The upside of this approach is designs which really work in the browser and they found it to be faster. The downside of this approach is that it's harder to find designers who have both of those skills, but that was an acceptable tradeoff for them because they are a smaller run company.

To me, it seems obvious that AI will attack this from both directions - upskilling developers to make more design changes AND upskilling designers to make more design iterations and more changes to the codebase -- the design artifact is "new react components" (which can be re-implemented or not) instead of a figma design.

Re: Figma's woes compound with Claude Design

#50

While a big fan of Claude's models, I am starting to worry about the "winner takes all" game starting to play out in the open. With free inference to them (as pointed out in the article), why won't Anthropic build significantly more products related to software development, and kill all other competitors? Developers first, Designers next, would some kind of a clone of Jira / Monday / Asana be next?

Forget AI, Google/Microsoft/Amazon could all in theory have built a clone of Jira/Figma/ tool by now. But large companies lack the focus and commitment needed to build true competitors to these products, especially if it's not a big enough market to make a real difference to their bottom line.

Perhaps this will change soon if AI models reach the "army of geniuses in a datacenter" level, but current models are a far cry from just being able to clone Jira or Asana.

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