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Backpacks got worse on purpose

worseonpurpose.com

91–100 of 396 posts

Re: Backpacks got worse on purpose

#91

> I'll be writing about those next. I doubt it, you didn't write about this! You prompted it and signed your name to it.

I missed this but now that you point it out, seems plausible.

Pretty ironic on an article about quality products being replaced by cheaper ones.

Re: Backpacks got worse on purpose

#92

As much as the result for consumers sucks, is this just a result of the quality backpack business not being a very profitable business to be in anymore? The reason they were able to buy all those backpack brands is because each of those brands were not making much money running a backpack company selling quality at a reasonable price. The purchaser makes some money leeching value out of the brand reputation, but then…

In theory, competition is what prevents this. If these small companies can sell products that provide more value then consumers buy the alternative.

I think the problem today is that it's extremely difficult to tell when you're buying quality or a brand. If there's a 40$ and a 100$ backpack, often the 100$ version does not actually have meaningfully improved quality - just better marketing.

The same goes for tons of products - brands nowadays are something companies build while they're young and relentlessly smash into the ground as they age because the value you're destroying isn't obvious. Shareholders get good results, and objectively it's probably the correct financial decisions for the company - doesn't make it any less shit.

Re: Backpacks got worse on purpose

#93

As much as the result for consumers sucks, is this just a result of the quality backpack business not being a very profitable business to be in anymore? The reason they were able to buy all those backpack brands is because each of those brands were not making much money running a backpack company selling quality at a reasonable price. The purchaser makes some money leeching value out of the brand reputation, but then…

It's much more likely to be a result of the modern drive for companies to keep growing. This leads to a need to maximize profit endlessly, which in turn leads to cutting corners as much as you think you can get away with, or just ballooning prices. And this problem goes up and down the supply chain, of course - even if you want to run a non-growth business manufacturing quality backpacks, if your suppliers want to ru…

The onslaught of far east imports is also a factor. They weren't very relevant 30 years ago outside of discount merchants. Now you pop on to Amazon and choose something that looks appealing from dozens of mystery meat brands.

Re: Backpacks got worse on purpose

#94
post #39

Earlier quoted context omitted.

Absolutely this. I am sure there are recorded cases where companies have gone out of their way to make things break early but I think it’s more times than not simply that cost matters and consumers are the voters and for the majority cheap wins. The average consumer is not very thoughtful and will opt to buy the cheaper good. For sure there are many economic constraints and not everyone has the luxury of buying quali…

The high cost of labor has nothing to do with reusable parts of the washing machine. If it was all standardized, you could do a lot of repairs yourself.

It actually plays a pretty large role in the problem. This is like when people complain about not having enough small cars in America, they simply don’t sell well. Similarly, the average consumer does not want to be doing their own repairs. A lot of appliance repairs are already pretty darn easy.

When the base labor charge is already 10% or more of the total replacement cost it becomes hard to justify the repair.

Re: Backpacks got worse on purpose

#95

While I personally find this kind of thing extremely annoying, to me, the main problem is the _difficulty_ of determining quality. The Donut media guys did a (relatively unscientific) video comparing a whole bunch of products from the 50s to modern day across several price points. What they found was that the things that "looked" the same now were simultaneously worse and also much cheaper. They also found that, if i…

Its also gotten harder to trust them to maintain that quality, too.

A product gets good reviews in Consumer Reports or the Wire Cutter or reddit, and the company making it knows they're gonna sell a ton of them, so they start cutting corners, or even start selling a slightly different product with the same model number.

Or you find a decent brand that makes good products, they get popular and grow and in come the MBAs with ideas on how to increase profits. Or they get bought by Private Equity and carry on only by brand momentum.

Re: Backpacks got worse on purpose

#96
post #46

Earlier quoted context omitted.

Or more likely consumers vote with their dollar and cost matters over quality. PE is just a bad scape goat, there are obvious outliers but largely companies make products that consumers want.

Companies are incentivized to sell the worse, most expensive version of a product that they can convince someone to buy. Many companies sell with huge margins, meaning there is significant slack to allow quality to increase for the current price point - there just isn't enough competition to matter. Many manufacturing companies also have complex supply chains, making this problem worse as everyone along the chain tri…

Of course, optimal companies maximize for margin. Buyers have their own optimization mental model and maybe is surprising but a vast majority are thinking mostly on cost. Buyers and sellers do a dance and in the perfect long run you hit the optimal balance.

Consumers/buyers still play a large role in this, it is easier to put all the blame on PE or Big business.

Re: Backpacks got worse on purpose

#97
I've got a story of this but backwards. I know a guy, a hiking guru, moderately famous for his backpacks. He's an ultralight long distance enthusiast who designs much of his own equipment. I went to his house for a weekend session with a few people to learn to make our own, and I'm still using the one I made. For a few years he made and sold them out of his living room. Then he sold his brand to an outfit that scaled it up into a decent business.

But the lightweight hiking guru made ultralight backpacks, with thin material and very minimal extras. It was designed to be light by a guy who could sew, so he was happy to fix it as needed on the trail. To him that was a feature not a bug. Meanwhile the company that bought the brand and design necessarily made it more robust, feature-full, and twice as heavy. They were pretty much forced to by the number of returns they were getting.

So now I treasure my old backpack that worseonpurpose would probably deplore, and keep it repaired so that I don't have to make another or go buy one that worseonpurpose would probably like better.

Re: Backpacks got worse on purpose

#98
post #71

While I personally find this kind of thing extremely annoying, to me, the main problem is the _difficulty_ of determining quality. The Donut media guys did a (relatively unscientific) video comparing a whole bunch of products from the 50s to modern day across several price points. What they found was that the things that "looked" the same now were simultaneously worse and also much cheaper. They also found that, if i…

Perhaps it's gotten harder to determine by eye, but Google will still point you towards trustworthy brands in 2 minutes. The problem is people don't care or can't be bothered to Google.

I care and can be bothered, but Google is now itself a worse product than it used to be.

It pushes sponsors links and garbage top-ten lists with Amazon sponsored links and other seo optimized content and none of it can be trusted.

People commonly use a reddit tag to search for products, so companies started creating accounts to shill for their products there too, make it look organic and all.

You can't find the best of any product in two minutes on Google, not with any confidence.

Re: Backpacks got worse on purpose

#99

As much as the result for consumers sucks, is this just a result of the quality backpack business not being a very profitable business to be in anymore? The reason they were able to buy all those backpack brands is because each of those brands were not making much money running a backpack company selling quality at a reasonable price. The purchaser makes some money leeching value out of the brand reputation, but then…

It's much more likely to be a result of the modern drive for companies to keep growing. This leads to a need to maximize profit endlessly, which in turn leads to cutting corners as much as you think you can get away with, or just ballooning prices. And this problem goes up and down the supply chain, of course - even if you want to run a non-growth business manufacturing quality backpacks, if your suppliers want to ru…

That's not going to change though. Cheap asian manufacturing and wall st efficiency maximizing changed industry in America. Maybe there could be changes to how public markets are regulated to change BigCo incentives, but it will be hard to change consumer behaviour if they like buying cheap disposable crap for the lowest price.

There is still plenty of competition in the backpack market if you just visit an outdoors store instead of walmart. That's a higher end market though, which is where most high quality small/medium businesses flourish.

Re: Backpacks got worse on purpose

#100

While I personally find this kind of thing extremely annoying, to me, the main problem is the _difficulty_ of determining quality. The Donut media guys did a (relatively unscientific) video comparing a whole bunch of products from the 50s to modern day across several price points. What they found was that the things that "looked" the same now were simultaneously worse and also much cheaper. They also found that, if i…

> They also found that, if inflation adjusted, you get could, in most categories, the same or better quality for the same price

This is what so many don't understand, especially among the youth / reddit crowd. They expect their $25 jeans to be equivalent quality to the $25 or even $100 jeans from 60 years ago, for some reason. There seems to be some implicit feeling that everything ought to be getting better and cheaper than it used to be.

There's also very few people who understand just how expensive things were back then, likely a result of having infinite cheap crap available. They don't know that in 1970, in today's money, a fridge was ~$4000, a burger and fries was $17, and a typical dress was $350. The only thing that has changed is that there are now options for cheap shitty things. You can still buy a very nice $4000 fridge if you want to.

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