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We have a 99% email reputation, but Gmail disagrees

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Re: We have a 99% email reputation, but Gmail disagrees

#21

Post by stackghost »

>It’s a genuine catch-22: send too many emails and your reputation drops from complaints. Send too few and it drops from inactivity. Try to do the right thing and you get penalized either way. And. It. Is. Frustrating.

What's frustrating is when companies delude themselves into thinking users want their spam in our inboxes. Perhaps a dose of perspective is required:

The product is pretty icons for websites. No offense but the unvarnished truth is that on the list of "things that deserve my limited time and attention", whether or not font awesome has a new update is wayyy down near the bottom.

Expecting users to give a flying shit when Gmail blocks your spam is naive at best.

Re: We have a 99% email reputation, but Gmail disagrees

#23

Post by 0x3f »

apitman wrote: post #20

It's pretty amazing email hasn't been replaced, or at least joined, by an open protocol where you can't message someone without first being approved by them, either directly like Facebook messenger or through some sort of referral system.

Well you can already do this with email, can't you? You just use [company-name]@[yourdomain].com. Or you+[company]@gmail.com. Then you either block all unknown, or more practically just block companies as soon as they start spamming you.

Re: We have a 99% email reputation, but Gmail disagrees

#24

Post by kodebach »

Youden wrote: post #7

How do you get email addresses? Do people freely and explicitly choose to sign up to your mailing list, or is it baggage that you're forcing on them without their consent? I notice that when I go to https://fontawesome.com/ and click "Start for Free", I'm asked for my email address. This isn't necessary for me to use the icons. I just need a page that tells me to add the necessary tags for cdnjs [0]. I think your pro…

It's actually worse. I just signed up with a dummy email and the page says they need your email to create an account so, they can store the icon kits you've created. That kinda makes sense. But at no point do they ask you whether you want to subscribe to any form of newsletter. AFAICT not even the privacy policy mentions anything about that. You're just subscribed automatically. So by definition anything not crucial for creating the account is literal spam. I'm not even sure that's legal under GDPR.

But the thing that might actually be killing their reputation is that their mails seemingly come from different emails all looking like bounces+18741050-ecba-jopudmulwqqsumjwub=nespj.com@email.fontawesome.com. But even worse than that, the "confirm your email" email and the following "finish account setup" email came from two different sub-domains. Maybe this is just a new attempt to get around Google's spam filter, but it seems like the worst thing you could possibly do when sending emails.

Re: We have a 99% email reputation, but Gmail disagrees

#25

Post by em-bee »

apitman wrote: post #20

It's pretty amazing email hasn't been replaced, or at least joined, by an open protocol where you can't message someone without first being approved by them, either directly like Facebook messenger or through some sort of referral system.

which system does that? neither telegram, nor whatsapp do it, and it annoys the hell out of me. at least whatsapp tells me that the sender doesn't get a notification until i respond or add the contact. wechat actually requires a connection request before allowing you to message someone, with all the complaints about privacy, wechat has the better UX to avoid getting spammed, linkedin requires a connection too, if you don't have a pro account. i don't know about any others.

Re: We have a 99% email reputation, but Gmail disagrees

#26

Post by 0x3f »

hirako2000 wrote: post #19
0x3f wrote: post #14

I'm a Font Awesome subscriber and yes, for the record, they spam me with annoying marketing and probably deserve their Gmail woes. They also use that silly dark pattern where they alternate sending out marketing emails from {David,Harry,Sam,Janet,every other person at the company}@fontawesome.com.

Wouldn't be a fringe. I get most marketing emails with a name as if a person sent it. Catchy subject seemingly target to me. Same for content. But you are right, it's more likely enough users marked them as spam that Google algorithm decided the source is the spam.

Oh the 'real name' thing I see all the time, often just using the founder's name, but only the more growth-hacky companies seem to purposely cycle through the names of their other employees for sending marketing content.

Re: We have a 99% email reputation, but Gmail disagrees

#27

Post by InsideOutSanta »

the__alchemist wrote: post #8

#1: Was this article written by an LLM? The phrasing implies there's a high chance #2: Is your company sending spam emails? I don't know how Gmail's system works, but I will mark any unsolicited email from businesses as spam. Perhaps Google uses that as a heuristic?

Totally sounds like an LLM wrote it. Should have been two paragraphs instead of this verbose drivel.

Re: We have a 99% email reputation, but Gmail disagrees

#28

Post by airstrike »

As a builder, I appreciate the hustle.

But an e-mail every 2 months seems innocuous until you factor in how many senders one normally has, which really means lots of "exciting news"... that are actually only really exciting for the people who sent them.

In an ideal world, I'd receive zero of those. I can just find out about things organically.

I don't think I've ever wished to receive a single e-mail about icons—or from any library I use, tbh

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