Meanwhile, Sora and other video models have become available on Openrouter. Are we sure this is the end of Sora? Or just the interface?
They’re slowly deprecating and ending the Sora API over the next 6 months.
The sudden fall of Sora
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Re: The sudden fall of Sora
#22Was ChatGPT hyped? It took off rapidly but that was hardly because of any hyping and almost entirely due to word of mouth and people actually liking the product, until the press picked up on it. From what I remember they still had an invite process when they were getting popular and the demand clearly overwhelmed their servers several times, indicating a much bigger response than they expected. If anything I think Op…
Yes, that is what hype is. It was organic hype, and is frankly the only real way to do it otherwise you get backlash.
Those products aren’t typically described as having been “hyped” though — just successful or viral. Hyped has a sort of derogatory/schadenfreude subtext.
Re: The sudden fall of Sora
#23What is the fallout if OpenAI goes under?
A systemic risk to the financial sector due to their overexposure to CDOs? Yes, I know that's the same plot as 2008. The writers have gotten lazy.
Re: The sudden fall of Sora
#24The whole company appears to be a giant pile of burning cash at this point and I can only imagine that this wasn’t exactly helping that situation. Was it fun while it lasted? Sorta, but it got old pretty quick. Is this a business? Hell no.
Just wait until Sir Jony Ive's unapologetically AI hardware products that cost too much, do too little, and also flop.
One would have to think he’s having second thoughts. Attaching himself to a sinking ship would torpedo his legacy.
Re: The sudden fall of Sora
#25What is the fallout if OpenAI goes under?
A systemic risk to the financial sector due to their overexposure to CDOs? Yes, I know that's the same plot as 2008. The writers have gotten lazy.
Replace financial sector with big tech and overexposure to CDOs to overexposure to large promised data centers build outs and you have the right answer.
Re: The sudden fall of Sora
#26What is the fallout if OpenAI goes under?
Eventually a new era of maturity and cost discipline.
Re: The sudden fall of Sora
#27[flagged]
even more reason to cheer for the rest of us
Re: The sudden fall of Sora
#28Was ChatGPT hyped? It took off rapidly but that was hardly because of any hyping and almost entirely due to word of mouth and people actually liking the product, until the press picked up on it. From what I remember they still had an invite process when they were getting popular and the demand clearly overwhelmed their servers several times, indicating a much bigger response than they expected. If anything I think Op…
Yes, that is what hype is. It was organic hype, and is frankly the only real way to do it otherwise you get backlash.
I thought "hype" was a different thing from "organic growth" but similar
Re: The sudden fall of Sora
#29It makes total sense to me that this would happen. The economics around Sora and video generation in general are just not there right now, and if you're a company that's also doing research into these things, that's basically a bottomless pit for money. I think OpenAI ceding the space to Google and others for the moment is probably the smart move.
I had fun using Sora and I'm bummed to see it will get removed from the API as well later this year, but no biggie. Veo is plenty good.
It really must cost so much money to generate these videos. That they can generate 12 second videos that are high quality in such a short amount of time - that takes some serious horsepower.
Re: The sudden fall of Sora
#30Earlier quoted context omitted.
Just wait until Sir Jony Ive's unapologetically AI hardware products that cost too much, do too little, and also flop.
One would have to think he’s having second thoughts. Attaching himself to a sinking ship would torpedo his legacy.
I doubt that comes into it. Ive wants to design what he wants to design, whether people like that universally or not is clearly not a concern to him. Everyone hated the MacBook keyboards for years, the lack of ports, the iPhone not getting USB-C until a decade late, whatever the Magic Mouse is, etc. Ive is just ungrounded from what people want, 20% of the time he knows better and changes the industry, 80% of the time it just annoys people.