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Goodbye to Sora

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Re: Goodbye to Sora

#101

Post by Morromist »

mrcwinn wrote: post #49

Smart move. No clear path to growing meaningful revenue mixed with very expensive inference costs is not a good mix ahead of an IPO --- oh and not to mention competitors in TikTok and Instagram that are doing just fine.

Well, now they're no longer even close to being the leader in image & video gen. They aren't the leader in coding. They are losing market share in the chatbot domain too.

So I agree with you, but also it makes me wonder what they're even selling when the IPO happens (supposedly as early as late summer 2026)? Data centers? Partnerships with the goverment?

Re: Goodbye to Sora

#102

Post by atleastoptimal »

This will happen with most offerings made by the major AI labs. Inference is expensive, and the closer they get to AGI, the higher the opportunity to use compute for inference rather than training, especially if it’s for making what is essentially entertainment that many people hate on principle.

Re: Goodbye to Sora

#103

Post by ignoramous »

pm90 wrote: post #39

It feels like the bubble is starting to pop. A crisis of confidence is not something OAI can afford at this stage...

> feels like the bubble is starting to pop

May be. OpenAI shuttering Sora is line with them shifting focus towards b2b sales, instead of b2b2c or b2c.

Interestingly, Aditya Ramesh, who iirc was the Sora 1 lead, is now "VP of Robotics" at OpenAI per his Twitter bio: https://x.com/model_mechanic

Re: Goodbye to Sora

#104

Post by dwroberts »

Disney's involvement with this was always strange. Their business lives and dies on the strength of their characters and their designs - why would you risk allowing a service to dilute them down and maybe misuse them?

Re: Goodbye to Sora

#105

Post by emp17344 »

atleastoptimal wrote: post #95
gradus_ad wrote: post #67

I thought AI video was the future? Now the biggest AI company in the world is straight up shutting their service down because it's too expensive? Simply a disaster for OpenAI and the industry as a whole.

Every flop used for entertainment is opportunity cost. Compute is far more valuable used internally to create AGI than creating parody videos.

Too bad they aren’t doing either!

Re: Goodbye to Sora

#107

Post by jrflowers »

echelon wrote: post #82
tantalor wrote: post #72

Earlier quoted context omitted.

> look at US top videos on YouTube any given day I'd rather eat poison

We can have that discussion, or we can have the more interesting discussion of just how much big corporate intellectual property, franchises, and brands have their hooks in pop culture. Big IP is strong arming OpenAI, Suno, and all the rest. It'll be interesting to see whether creators at the bottom of the pyramid can effectively create new brands and IPs at a fast enough rate to displace the lack of being able to us…

> People wanted to use Sora for about a week. Then they lost the ability to generate IP.

Or the novelty wore off in about a week, and then after that it also became harder to generate videos of baby yoda at Westboro Baptist Church protests

Re: Goodbye to Sora

#108

Post by thankyoufriend »

Permit wrote: post #88
willis936 wrote: post #80

Earlier quoted context omitted.

I feel like in several years we will look back at how we treated our most creative minds in disgust. This behavior will not be readily forgiven.

I feel like in several years we’ll have much more capable video generation than Sora was capable of and we won’t look back at all.

If someone doesn't care enough to suck at something (in this case, video creation) then why should we bother consuming their output? We all have our own streams of mental diarrhea already, so there's no need to drink from the tsunami of polished turds.

Re: Goodbye to Sora

#109

Post by davebranton »

atleastoptimal wrote: post #102

This will happen with most offerings made by the major AI labs. Inference is expensive, and the closer they get to AGI, the higher the opportunity to use compute for inference rather than training, especially if it’s for making what is essentially entertainment that many people hate on principle.

Indeed. But they won't get to "AGI", because that goal isn't even remotely defined. A "human-level" intelligence implies a large number of properties that cannot exist inside an inference machine. Dreams, for example, might be considered to be a part of "human-level" intelligence. Will the machine dream?

What happens if you turn a "human-level" intelligence off? Did you kill someone?

AGI is a pipe dream - and moreover it's not even something that anyone actually wants.

Re: Goodbye to Sora

#110

Post by paxys »

AlexAplin wrote: post #106

Notably, this primer on Sora safeguards was published only yesterday: https://openai.com/index/creating-with-sora-safely/ Not a great look that either the teams responsible for Sora didn't know this was coming or the decision was so brash that things changed overnight.

The app isn’t shutting down today, so they may have decided that the write up is still useful.
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