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Startup pack gives away $10k worth of tools to new businesses

startuppack.org

41–50 of 53 posts

Re: Startup pack gives away $10k worth of tools to new businesses

#41
post #21

There is a other website that give away $100k worth of tools to new businesses. Its called Debian. O wait, maybe that's $1000k worth of tools. Or is it $10000k? (Maybe they should describe what the tools does and not do a "less-than-useful" money comparison)

Then they can't write it off as a marketing expense.

It is an extremely tacky move to assign a value to something you're giving away for free.

Re: Startup pack gives away $10k worth of tools to new businesses

#42

Oh boy! This is just a plain old, ugly sales pitch.

We chose to participate in this StartupPack project. We're just offering some services for free. We liked the idea and thought it could be useful for some fellow startups.

Not about sales... Definitely not "ugly".

Re: Startup pack gives away $10k worth of tools to new businesses

#43

This seems really cool but also completely sketchy. Why is there no info about the organization or who is behind it? Could someone from one of the companies listed on the site confirm that this is something you're involved in?

Aaron from Mixpanel here. Spoke with the founder, I think its just a very new idea and doesn't have any history yet.

Sorry if it looks sketchy, we did our best to make it smooth and clean. We will add further info on the people behind the initiative and our mission: help entrepreneurs.

Re: Startup pack gives away $10k worth of tools to new businesses

#45

Oh boy! This is just a plain old, ugly sales pitch.

It's just a win/win situation. One one side, business partners are happy to show their support to young startups and spread the news about their service by offering their software for free (for a limited period). On the other side, startups can access great tools for free. No sales pitch. No catch.

Re: Startup pack gives away $10k worth of tools to new businesses

#46
post #21

There is a other website that give away $100k worth of tools to new businesses. Its called Debian. O wait, maybe that's $1000k worth of tools. Or is it $10000k? (Maybe they should describe what the tools does and not do a "less-than-useful" money comparison)

Then they can't write it off as a marketing expense. It is an extremely tacky move to assign a value to something you're giving away for free.

We get your point. But there are no open source versions of the services offered there. It's not only "software", it's "service".

Example: Textmaster is a marketplace for copywriting & translating. Do you think that they could offer some "debian authors"? No, because they have to pay them, otherwise it would be slavery.

It is logic assign a value to the service that is offered. Tens or hundreds of thousands of businesses pay for these services. What they are paying is the value.

When you issue a coupon to offer free access to a service, you don't write it off as a marketing expense... At least, this is not what we're doing at Mailjet. And I don't think it's possible for anyone to do this, it would make things a bit too easy ^^

Imagine: "Hey friend, here's a coupon for 1000 billion emails, it doesn't matter if you don't use it, just activate the coupon so I can write the value off, this way, there won't be any benefits this year."

Re: Startup pack gives away $10k worth of tools to new businesses

#47
post #37

Earlier quoted context omitted.

Date of incorporation is an easy to measure, non-fuzzy data point. How do you determine the date of becoming active?

Well considering they're doing that verification via image/document files, why not allow applicants to also submit tax returns? Seems like that would quickly show whether or not a business has been active.

You should ping @startuppack on Twitter and make the suggestion.

Re: Startup pack gives away $10k worth of tools to new businesses

#48

This seems really cool but also completely sketchy. Why is there no info about the organization or who is behind it? Could someone from one of the companies listed on the site confirm that this is something you're involved in?

Hey, Mailjet is actually in this program. And I can testify that the other companies are in it too. i.e. we met the COO from Box last week, and he confirmed that were also "in".

Re: Startup pack gives away $10k worth of tools to new businesses

#49
post #21

There is a other website that give away $100k worth of tools to new businesses. Its called Debian. O wait, maybe that's $1000k worth of tools. Or is it $10000k? (Maybe they should describe what the tools does and not do a "less-than-useful" money comparison)

Then they can't write it off as a marketing expense. It is an extremely tacky move to assign a value to something you're giving away for free.

> It is an extremely tacky move to assign a value to something you're giving away for free.

Actually in the UK it's an encouraged thing by HMRC.

HMRC would rather see you invoice a company for £5k and then to write it off as a gift, than to not see records at all.

In the case of giving to charities via this method, the government will go so far as to give you a benefit on your declared level of corporate tax as a direct result of giving something to a charity and invoicing in this way.

You might internally consider that to be a marketing activity, or a social/community/sustainability activity, but the government cares not... they strongly want to see benefits and gifts recorded and will (in some cases such as charities, non-profits, etc) will reward you by taking less tax.

That's UK specific of course, but point is: the UK government and tax office don't view it as tacky. And it's a good business incentive to offer such benefits to charities and other specified types of organisation.

Re: Startup pack gives away $10k worth of tools to new businesses

#50
post #29

A company registered in England and Wales can be strongly verified online via Companies House WeBCHeck ( http://wck2.companieshouse.gov.uk ). This services is probably targeted at US companies but supporting the next-largest place for tech startups ( ) could be a nice touch if this grows.

You are strongly verifying that someone paid the ~$25 incorporation fee, nothing else. The identity of directors does not even get verified during the process. It does not mean much without a trading history.
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