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The EU moves to kill infinite scrolling

politico.eu

261–270 of 979 posts

Re: The EU moves to kill infinite scrolling

#261
post #158

Earlier quoted context omitted.

>"well what specific laws would I write to combat addictive design?" Hear me out: banning advertising on the Internet. It's the only way. It's the primordial domino tile. You knock that one over, every other tile follows suit. It's the mother of chain reactions. There would be no social media, no Internet as we know it. Imagine having TikTok, YouTube or X trying to survive on subscriptions alone in their current iter…

Perfect idea, the internet should only be for rich people. After all, who cares about the 50% of the planet that can barely afford a coffee? Or the millions of small businesses that are only able to survive because of targeted ads? Fuck 'em all, because people can't be trusted to use their own devices properly!

Plain text with no tracking is cheaper than coffee.

Re: The EU moves to kill infinite scrolling

#262

Earlier quoted context omitted.

Same here, to the point I would even avoid layovers in the US and take a more expensive flight instead. I don't want to deal with some power tripping immigration officer insisting to search my phone and social media to send me to some camp because I wrote critical comments about the current administration.

Irrational fear. So who do you think funds this propaganda? Russia or China?

Irrational fear in whose opinion?

Re: The EU moves to kill infinite scrolling

#263
post #132
post #64

Here's the actual statement from the European Comission: https://ec.europa.eu/commission/presscorner/detail/en/ip_26_... It's important to note they aren't creating laws against infinite scrolling , but are ruling against addictive design and pointing to infinite scrolling as an example of it. The wording here is fascinating, mainly because they're effectively acting as arbiters of "vibes". They point to certain feat…

Assuming it was "just" about banning infinite scrolling. Not saying it is a good idea, but right now I cannot think of a legitimate use case where you would need it, unless your goal is engagement.

I've seen it used in non-addictive ways for search results (both specialized[1] and generic global search engines) and portfolios (for showcasing work progressively not merely constantly appending content to the end of singularly viewed work like say news sites do now), off the top of my head.

[1] Eg: printables.com (for open source, 3D print files)

Re: The EU moves to kill infinite scrolling

#264
post #190

Earlier quoted context omitted.

"Commercial speech" being protected by free speech laws anywhere is abhorrent. The advertising industry, in and of itself, seems abhorrent to me. It's one of the worst things humans have come up with, ever.

I'm kind of curious how people think a new business should make its existence known to prospective customers.

It's 2026.

We can have word of mouth, genuine, in forums and social media.

We can have reviews, genuine, in websites.

We can have websites which present new products and business, not as paid sponsorships.

We can search on our own initiative and go to their website.

We can have online catalogs.

And tons of other ways.

Re: The EU moves to kill infinite scrolling

#265

Earlier quoted context omitted.

Just stop using heroin. Just stop eating fast food. Just stop going to the casino. Just don't smoke anymore. We know plenty of things are quite bad for us, and yet we find them difficult to stop. Somewhat famously difficult to stop. I think telling people, "just don't..." trivializes how difficult that is.

It's a phone. Put it in the trash. You will not go through physiological withdrawal symptoms. The amount of people in here right now clamoring for legislation to keep them away from electronics which they themselves purchased is mind-bogglingly insane.

If it's so easy to do this, then it should also be easy to not make addictive apps right? Why are multi billion dollar companies unable to make a compliant app? They clearly have no issues paying for labor and since this is software, the labor is the true cost for compliance. Are they unable to hire devs that are unethical or what?

Shesh, maybe we should start fining individual developers too if companies aren't able to do it themselves.

Re: The EU moves to kill infinite scrolling

#266
post #158
post #64

Here's the actual statement from the European Comission: https://ec.europa.eu/commission/presscorner/detail/en/ip_26_... It's important to note they aren't creating laws against infinite scrolling , but are ruling against addictive design and pointing to infinite scrolling as an example of it. The wording here is fascinating, mainly because they're effectively acting as arbiters of "vibes". They point to certain feat…

>"well what specific laws would I write to combat addictive design?" Hear me out: banning advertising on the Internet. It's the only way. It's the primordial domino tile. You knock that one over, every other tile follows suit. It's the mother of chain reactions. There would be no social media, no Internet as we know it. Imagine having TikTok, YouTube or X trying to survive on subscriptions alone in their current iter…

Then X will become the only social media as Musk can keep it free unlike any competition and use it to push politics he likes or finds it beneficial for his other companies. In fact, according to reports X is already not making much ad money so it’s already there.

Re: The EU moves to kill infinite scrolling

#267
post #231

Earlier quoted context omitted.

It only assumes they are aware that the category of products exists, and ordinary word-of-mouth communication is sufficient to propagate that knowledge.

How does word-of-mouth communication propagate knowledge that is currently in the possession of zero existing customers? Or operate for products that people have little reason to discuss with other people? Suppose you sell insulation and replacing the insulation in an existing house could save $2 in heating and cooling for each $1 the insulation costs. Most people know that insulation exists , but what causes them to…

>Suppose you sell insulation and replacing the insulation in an existing house could save $2 in heating and cooling for each $1 the insulation costs. Most people know that insulation exists, but what causes them to realize that they should be in the market for it when they "already have it"?

The same legit things that can cause them to realize it today. Word of mouth, a product review, a personal search that landed them on a new company website, a curated catalog (as long as those things are not selling their placements).

An ad is the worse thing to find such things out - the huge majority ranges from misleading to criminally misleading to bullshit.

Re: The EU moves to kill infinite scrolling

#268

Earlier quoted context omitted.

Infrastructure costs money. There's no way around it. I'm all up for banning ads. But there should be another viable business model to replace it.

Why? Serious question. The internet was a mistake.

How can your question be serious if you already decided the internet was a mistake? I don't think it was. Far from it.

Re: The EU moves to kill infinite scrolling

#269
post #64

Here's the actual statement from the European Comission: https://ec.europa.eu/commission/presscorner/detail/en/ip_26_... It's important to note they aren't creating laws against infinite scrolling , but are ruling against addictive design and pointing to infinite scrolling as an example of it. The wording here is fascinating, mainly because they're effectively acting as arbiters of "vibes". They point to certain feat…

No, this is far worse. This is just a license for bureaucrats to selectively choose winners or losers in social media. Once regulatory capture happens it merely turns into a special privilehe for pre-established businesses or a vehicle for one business to destroy another without outcompeting it

Re: The EU moves to kill infinite scrolling

#270
post #199

Earlier quoted context omitted.

It would be worth a try to outlaw compensation for advertising. The spirit of free speech is usually that you aren’t being paid for it.

Suppose a company wants to write some product documentation so customers and prospective customers know what features their product has and how to use them. They hire someone to write the documentation and then someone else to distribute it. Is there a good way to distinguish this from advertising? The most plausible way would be if the one you're paying to distribute it has some kind of exclusive control or market p…

>Suppose a company wants to write some product documentation so customers and prospective customers know what features their product has and how to use them. They hire someone to write the documentation and then someone else to distribute it. Is there a good way to distinguish this from advertising?

Yes. You self host it as a company, and it can only be reproduced (if they wish) in outlets (say review sites) when there's no payment or compensation of any kind involved for that.

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