I think we can conclude at this point that the guy yelling at engineers to "just stick ChatGPT into Siri" doesn't understand that the result is unusable, for whatever reason. That reason might be that the UE is bad, or because it grossly violates user privacy, but it might be that Apple would loose $$$$$ because LLM inference is expensive.
Apple's latest attempt to launch the new Siri runs into snags
81–90 of 271 posts
Re: Apple's latest attempt to launch the new Siri runs into snags
#82I'd rather they get it right than released it unfinished.
But they can't get it right. Siri seems just the most conspicuous indicator that Apple has unlearned to do software. Everything is going to shit there.
Re: Apple's latest attempt to launch the new Siri runs into snags
#83Earlier quoted context omitted.
> What Apple does best lies at the combination of hardware, software, physical materials, and human-computer interface design. This was true maybe a decade ago, but not so now (under the watch of Tim Cook). You listed Mac hardware becoming popular in the age of AI as examples of "unexpected wins". Maybe that's true (I don't know if it is) - but Macs were only 8% of Apple's 2025 revenue. Apple has become an iPhone com…
> Siri sucks so hard that people switch away I don’t think people choose iPhone for the Siri. > my colleague can use their Pixel phone to record a work meeting I think lots of startups are tackling this in this space. Hardly a native feature. Attainable an app install away
Tried an android phone given by my company. Gemini is at your fingertips, with a single button press.
That’s INCREDIBLE!
[everything Siri never delivered].
Put that into a headphone or headphone-enabled glasses. Plus a ring.
And the need for an advanced UI-based phone fades away for many usages.
Re: Apple's latest attempt to launch the new Siri runs into snags
#84Earlier quoted context omitted.
> Siri sucks so hard that people switch away I don’t think people choose iPhone for the Siri. > my colleague can use their Pixel phone to record a work meeting I think lots of startups are tackling this in this space. Hardly a native feature. Attainable an app install away
Tried an android phone given by my company. Gemini is at your fingertips, with a single button press. That’s INCREDIBLE! [everything Siri never delivered]. Put that into a headphone or headphone-enabled glasses. Plus a ring. And the need for an advanced UI-based phone fades away for many usages.
Isn't this just Facebook's Ray-Bans in a nutshell?
Re: Apple's latest attempt to launch the new Siri runs into snags
#85I feel like the difference between Steve Jobs’ and Tim Cook’s leadership styles is that Cook is really good at optimizing existing processes, but does not have the vision to capitalize on what’s next. Apple got into the smartphone game at the right time with a lot of new ideas. But whatever the next big shift in technology is, they will be left behind. I don’t know if that is AI, but it’s clear that in AI they are al…
Apple is in a better situation now than with Gil Amelio, thanks to printing money with iDevices. However everything else is quite similar for those of us that were around. Except now there isn't a Be or NeXT to acquire, nor the former founder to get back.
They can buy Open AI.
Re: Apple's latest attempt to launch the new Siri runs into snags
#86I feel like the difference between Steve Jobs’ and Tim Cook’s leadership styles is that Cook is really good at optimizing existing processes, but does not have the vision to capitalize on what’s next. Apple got into the smartphone game at the right time with a lot of new ideas. But whatever the next big shift in technology is, they will be left behind. I don’t know if that is AI, but it’s clear that in AI they are al…
Just my opinion: Apple doesn't need to solve AI. It's not core to their business in the same way that search engines aren't core to their business. What Apple does best lies at the combination of hardware, software, physical materials, and human-computer interface design. This is why they're spending so much more on mixed reality than AI, even knowing that a product like the Vision Pro today isn't going to be a big s…
I agree on that they should focus on hardware, software, UX, etc.
I think the problem of current Apple management and especially Tim Cook is that they want to squeeze out as much profit as possible and they see AI as another _Services_ profit center.
A better Apple would say AI is just an app and provide extension points into the OS so that users can plug their favorite LLM, anything from ChatGPT to Mistral, but in a privacy-preserving way if the user wants.
While that would lead to less profit in the short term, Apple's moat was its UX and halo effects (cynically: social signalling). The draw to Apple may last for a bit during enshittification of the platform, but long-term the brand value is more important than short-term profits.
Re: Apple's latest attempt to launch the new Siri runs into snags
#87Earlier quoted context omitted.
Just my opinion: Apple doesn't need to solve AI. It's not core to their business in the same way that search engines aren't core to their business. What Apple does best lies at the combination of hardware, software, physical materials, and human-computer interface design. This is why they're spending so much more on mixed reality than AI, even knowing that a product like the Vision Pro today isn't going to be a big s…
> What Apple does best lies at the combination of hardware, software, physical materials, and human-computer interface design. This was true maybe a decade ago, but not so now (under the watch of Tim Cook). You listed Mac hardware becoming popular in the age of AI as examples of "unexpected wins". Maybe that's true (I don't know if it is) - but Macs were only 8% of Apple's 2025 revenue. Apple has become an iPhone com…
> Macs were only 8% of Apple's 2025 revenue.
If the Mac were its own standalone business, it would rank at no. 134 on the Fortune 500 with $33.7 billion in revenue. Also, that's a 12% increase in revenue compared to 2024.
If anything, AI has brought more attention to the Mac. Just about every major AI app is released for the Mac first. I've seen complaints about it on HN.
The latest is Claude Cowork. It was released for macOS on January 12th; it didn't ship for Windows until February 10th; it's still not available for Windows running on ARM.
It's been nearly a year since Dia launched [1], the first AI browser, and it's still not available for Windows.
We just had the frenzy over OpenClaw [2] with AI enthusiasts lining up at Apple Stores to buy a Mac mini just to run it!
The most popular AI channels on YouTube are almost exclusively using Macs. Apple seems to have enough runway until they get their act together.
[1]: https://browsercompany.substack.com/p/letter-to-arc-members-...
[2]: https://builder.aws.com/content/399VbZq9tzAYguWfAHMtHBD6x8H/...
Re: Apple's latest attempt to launch the new Siri runs into snags
#88Earlier quoted context omitted.
> Siri sucks so hard that people switch away I don’t think people choose iPhone for the Siri. > my colleague can use their Pixel phone to record a work meeting I think lots of startups are tackling this in this space. Hardly a native feature. Attainable an app install away
Tried an android phone given by my company. Gemini is at your fingertips, with a single button press. That’s INCREDIBLE! [everything Siri never delivered]. Put that into a headphone or headphone-enabled glasses. Plus a ring. And the need for an advanced UI-based phone fades away for many usages.
I have a Pixel besides my iPhone (for reasons). When I got a Pixel 9 about a year ago, my feeling was the same (Gemini as at your fingertips. INCREDIBLE!). A few months later after the novelty wore off, I just found the push of AI everywhere in Pixel OS and Google apps just annoying. I now use GrapheneOS on my Pixel. One of the many reasons is that it does not try to push AI anywhere.
Now I just have a single LLM (Le Chat) isolated in its own little app sandbox, never getting in my face unless I choose to open it myself.
Re: Apple's latest attempt to launch the new Siri runs into snags
#89Re: Apple's latest attempt to launch the new Siri runs into snags
#90Earlier quoted context omitted.
Apple is in a better situation now than with Gil Amelio, thanks to printing money with iDevices. However everything else is quite similar for those of us that were around. Except now there isn't a Be or NeXT to acquire, nor the former founder to get back.
They can buy Open AI.
First they have to buy NVidia and Microsoft into it.