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Luce: First Electric Ferrari

ferrari.com

11–20 of 303 posts

Re: Luce: First Electric Ferrari

#12
I thought I was going to look at a car when I clicked that link. I scrolled the last 80% of the way out of morbid curiosity. This secondary quest was not disappointing: no car photos. So weird. Perhaps this is a complaint about the title.

But since it's all about the interface, I must say, the idea of a sports car with a touch screen is still rather terrifying.

Re: Luce: First Electric Ferrari

#13
This is the kind of design I'd expect from Ive: it is designed to look nice. Ease-of-use is another story.

There's a lack of consistency on the wheel controls that make this look more like a UX showcase rather than a usable interface.

Case in point:

- A bunch of rotary knob that perform the same function: to select. But, they all look different and use different ways to represent the selection.

- Some have a lighted indicator, some have a notch, and some are completely ambiguous.

- The 2, 1, *, 0 switch has a hole in it to indicate the currently selected option.

- The plastic surrounding this is is mere millimeters of thickness and I would expect it to break off within a decade.

Re: Luce: First Electric Ferrari

#16
Funny how I want to say bad things about a car I'll never afford.

Anyway, whether it's a Ferrari or other, I'm always disappointed by touchscreen in cars.

And as I said it before, it always seems and afterthought and just put there because someone forgot about it.

I'm guess I'm getting old but when I'm driving I usually look at the road and couldn't car less about a nice touchscreen.

Re: Luce: First Electric Ferrari

#20

In case anyone was wondering what the Apple Car would have looked like inside, it would have been roughly this. As an Apple Car™ it makes sense, but as a Ferrari it's incredibly soulless and oversimplified. This Ive design aesthetic (Dieter Rams' aesthetic really) is fine on consumer electronics where you want the device to disappear and give way to the display, but on something as emotional as a vehicle (Ferrari esp…

What is oversimplified specifically (given this is an electric car)

IMO if they just had materials with any sort of visual interest to them, this would be pretty beautiful.

Instead it feels like sitting inside an iPad which is an aesthetic already cheaply deployed at massive scale to motels, pharmacies, and shitty coffee shops.

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