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Lessons learned shipping 500 units of my first hardware product

simonberens.com

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Re: Lessons learned shipping 500 units of my first hardware product

#92
post #52

> As someone who generally stays out of politics, I didn’t know much about the incoming administration’s stance towards tariffs, though I don’t think anyone could have predicted such drastic hikes. I have an appreciation for very bright lamps, and the project is neat, but that stuck out to me. I'm always fascinated by people who both feel comfortable ignoring maybe the single most impactful society-determining appara…

Realistically, everyone always seems to think everything was predictable but I have maybe a handful of friends who sold the Russell 2000 futures short and then rebounded long who made millions off the various tariff trades. Ironically, Ukrainian and Russian. Ex-HFT but just doing very normal click trading. So I don't get it. Why isn't everyone who can predict the future so accurately a (deca-)millionaire?

It would have been very hard to find a counterparty that didn’t think Donald Trump was going to raise tariffs prior to his inauguration. He was very transparent about this (though the exact amount has fluctuated pretty wildly). Hard to make money when nobody else is taking the other side of the bet.

Re: Lessons learned shipping 500 units of my first hardware product

#93
post #52

> As someone who generally stays out of politics, I didn’t know much about the incoming administration’s stance towards tariffs, though I don’t think anyone could have predicted such drastic hikes. I have an appreciation for very bright lamps, and the project is neat, but that stuck out to me. I'm always fascinated by people who both feel comfortable ignoring maybe the single most impactful society-determining appara…

Classic hindsight bias. In fact, you could be paying a lot of attention to politics and still think tariffs were not going to go so high. Here's [1] a betting market that regularly was below 5% chance of tariffs above 40% on Chinese imports in first 100 days of Trump's second term.

https://polymarket.com/event/trump-imposes-40-blanket-tariff...

Re: Lessons learned shipping 500 units of my first hardware product

#94

Great read, thanks for sharing this. I'm also coming from software and have recently started making some hardware for personal use in my free time. The idea of selling it as an actual product has occurred to me, but the thought of dealing with all the logistics quickly makes me reconsider. Congrats on your launch!

Once you get your design polished, than consider partnering with a good Contract Manufacturer to do a trial run. Some will handle the ISO, CE, IC, UL and FCC paperwork for you. Make sure your Patents and Trademarks are locked down in both the manufacturing and marketed countries, or some ambitious folks will try to rip you off later. If your projected volumes attract profit sharing offers, than expect 10% to 14% of w…

The lack of UL approval is a concern. This thing draws over 500 watts and runs hot.

Re: Lessons learned shipping 500 units of my first hardware product

#96
post #52

> As someone who generally stays out of politics, I didn’t know much about the incoming administration’s stance towards tariffs, though I don’t think anyone could have predicted such drastic hikes. I have an appreciation for very bright lamps, and the project is neat, but that stuck out to me. I'm always fascinated by people who both feel comfortable ignoring maybe the single most impactful society-determining appara…

I'm doubtful that knowing how much politics matters, but only in a vague way, would have been enough to help them. Could someone who was obsessed with following the Trump administration's every move have predicted the tariffs in advance? I don't think financial markets priced them in?

They were very much priced in, you had retailers purchasing a lot of imports in Q1 to prepare for them. What wasn’t priced in was the scale, which is what resulted in the initial sell off in April until the administration walked back the steepest rates

Re: Lessons learned shipping 500 units of my first hardware product

#97
post #81
post #58

This is super interesting, and I'd actually be quite interested in buying a 60K-Lumen lamp... but not at $1200. Years ago, there was an HN article "You Need More Lumens"[1], which in turn led me down a rabbit hole. I ended up purchasing: 4 standard table lamps from Target, 28 2000-lumen Cree LEDs bulbs[2] and, 4 7-way splitters[3]. The end result is somewhere around 56,000 lumens. And I LOVE it. Makes me much happier…

Just a fun random fact from me: We do need more lumens. Not for normal (non-production) indoor lighting in most situations, however, I always want a bright light for my outside lights, and I find that most 100w-equivalent (1500 lumens) are just not quite enough. 2,000 lumens is almost there, however, 2,500 lumens would be beneficial. Both 2,000 and 2,500 lumen bulbs either don't last in temperature extremes, or are s…

I throw 200w led onto my garden. Enough to see where you are but a long way from daylight.

Re: Lessons learned shipping 500 units of my first hardware product

#98
post #27

Earlier quoted context omitted.

It's 60k lumens now, and it draws 580W off the wall

Am I right in thinking you're dissipating that 580W using passive cooling only? Impressive if so - every time I've designed something approaching that power level I've ended up needing forced air cooling.

> Q: Does it get hot/how is it cooled?

> A: It's cooled through our large heatsink and ultra quiet Noctua fan. The fan only turns on above 75% brightness. At max power, the heatsink is cool enough to put your hands on it for a couple of seconds.

Re: Lessons learned shipping 500 units of my first hardware product

#100
post #2

Author here, happy to answer any questions about the journey!

Being 6'5" myself, I am worried I'd be blinded by the lamp when I stand up: to avoid adding a base under (an already bulky) base, is there a way to separate the lamp itself and have it wall/ceiling mounted (still pointing upwards)?
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