How TechCrunch must change to stay relevant to the startup community
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Re: How TechCrunch must change to stay relevant to the startup community
#2[deleted]
Re: How TechCrunch must change to stay relevant to the startup community
#3Why should I care whether they are relevant?
Re: How TechCrunch must change to stay relevant to the startup community
#4As with anything that becomes popular, TechCrunch gets a lot of hate in the tech industry. I scan through its feed almost daily, mostly digesting just the headlines.
I find value and entertainment in its long-form, insightful content (typically written by guest writers like Nir Eyal, Semil Shah, etc.), funding announcements (knowing what's funded matters), and even its link-bait, sensational articles. I don't think TechCrunch is trying or should be THE source for deep analysis or discussion. There are other sources for that (e.g. Quibb, Quora, individual personal blogs like Joel Gasconigne)... and that's OK.
Re: How TechCrunch must change to stay relevant to the startup community
#5A lot of the link-baiting articles or headlines just seem to be gaming the Hacker News hivemind. I don't know whether that's a problem with TC or HN, frankly. Probably both.
Re: How TechCrunch must change to stay relevant to the startup community
#6A couple weeks ago, I did an analysis of TechCrunch by analyzing the data from its Facebook page: http://minimaxir.com/2012/10/questions-equals-reponses/
In that analysis, I found that month-over-month, response rate (in terms of average Likes and Comments on news stories) seem to be stable, and increasing. While an increase in pageviews may be caused by linkbait titles, if people are responding to articles more frequently, we can assume that they're "relevant", in this case.
Re: How TechCrunch must change to stay relevant to the startup community
#7TechCrunch has nothing to do with journalism. It's a startup tabloid. There's nothing wrong in this and clearly there is a strong demand for that among readers. If you want in-depth, read Ars or Wired or Inc. For tech trash? TC.
Re: How TechCrunch must change to stay relevant to the startup community
#8The first thing they should do is make sure their website stops crashing tablets and smartphones. Rendering text articles should not be that difficult.
Re: How TechCrunch must change to stay relevant to the startup community
#9Why should I care whether they are relevant?
Because the tech industry, like all others, has a large element of fashion - and a lot of people (like it or no) are followers of fashion. The New New thing, etc.
Re: How TechCrunch must change to stay relevant to the startup community
#10Link bait is not going to go away as long as the standard metric for "success" is page views. It's what blog sites and MSM sites tout to their investors, board members, and advertising clients.