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Selling Umbrellas In A Synagogue

danshipper.com

21–25 of 25 posts

Re: Selling Umbrellas In A Synagogue

#21
post #7

Curiously, traditional (Orthodox) Jews cannot use umbrellas on the Sabbath Day. http://wiki.answers.com/Q/Are_orthodox_Jews_allowed_to_use_a...

If you read the whole paragraph, you see that the answer is yes, umbrellas are permitted, when basic qualifications at met.

Re: Selling Umbrellas In A Synagogue

#22
"The upshot of it is that Twitter allows you to build those relationships in a scalable way."

Having the same tweet be pushed to 1000+ people is not building relationships in any meaningful manner though. Sending a personalized tweet to 1000 different people is though, but then that wouldn't be scalable.

Re: Selling Umbrellas In A Synagogue

#23
post #21
post #7

Curiously, traditional (Orthodox) Jews cannot use umbrellas on the Sabbath Day. http://wiki.answers.com/Q/Are_orthodox_Jews_allowed_to_use_a...

If you read the whole paragraph, you see that the answer is yes, umbrellas are permitted, when basic qualifications at met.

Yes, but that answer is wrong, because of a quirk about umbrellas themselves - Orthodox Jews don't use umbrellas on the Sabbath because opening an umbrella bears some similarity to constructing one, and constructing things is forbidden for them on the Sabbath. (There are many, many footnotes that would be needed to give a full explanation; in short, Orthodox Jews don't use them, regardless of whether they actually believe they "should" be forbidden from first principles.)

Re: Selling Umbrellas In A Synagogue

#24
post #21
post #7

Curiously, traditional (Orthodox) Jews cannot use umbrellas on the Sabbath Day. http://wiki.answers.com/Q/Are_orthodox_Jews_allowed_to_use_a...

If you read the whole paragraph, you see that the answer is yes, umbrellas are permitted, when basic qualifications at met.

I was raised as an Orthodox Jew, but have gone off the derech (I no longer believes in Judaism and do not practice it anymore) an Orthodox is not supposed to use (and carry) money on the Shabbat, or even supposed to carry umbrellas, even inside an eruv[1] for those who believes in its validity (The Jewish law is not a monolithic concept, it's basically discussed to interpretations which the majority agrees).

It's common to see religious people going to the synagogue in raincoats in the Shabbat in neighbourhoods with a large Jewish community.

Anyway, this is not the point of the article.

[1]: http://en.wikipedia.org/wiki/Eruv

EDIT: The guy can sell umbrellas in the religious services in other days which are not holidays or shabbats, there are three religious services each day, the maariv, the shacharit and the mincha.

Re: Selling Umbrellas In A Synagogue

#25

I haven't used Twitter's ad platform at all (I honestly don't have much to advertise). But is this pricing universal? $50 for 130 clicks, aka $0.39 per click? That seems like an exorbitant price for a click with unknown and probably low intent. A CPC of $0.39, a CPM of $32.70!!! I'm not an online marketing expert - is this realistic?

Pricing largely depends on audience quality and product margin (and a million small things...), so there is no 'right amount' only what's right for your business.

To give you an idea of range, in my marketing life I have sold low margin products in low quality audiences paying as little as $0.01 CPC. But for some high margin products in targeted environments I have paid in excess of $100 per click.

It is worth understanding this environment if any peeps are building something that monitises from advertising.

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