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Apple testing new App Store design that blurs the line between ads and results

9to5mac.com

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Re: Apple testing new App Store design that blurs the line between ads and results

#301

Post by fhennig »

rgovostes wrote: post #104

This makes no difference, because I can’t remember the last time I installed an app other than for the occasional airline. From 2008-12 it was genuinely exciting to see what new apps were being released every day. Mobile games from that era had cultural impact. I bought $2 apps without a thought. But Apple incentivized monetization above all else and killed that excitement. Now you can’t find a tip calculator that do…

> This makes no difference

Every step in the wrong direction makes a difference, and IMO it makes sense to keep saying that it's wrong. Throwing your hands in the air and saying "oh well, we're fucked anyways" doesn't help either.

No one likes it that you can't distinguish an ad from an organic result. Regulation to make ads more visually distinct would be widely welcomed. It can be done, why the hopelessness?

Re: Apple testing new App Store design that blurs the line between ads and results

#302

Post by throwaway290 »

apparent wrote: post #252

The search results in the App Store are ridiculous. Sometimes I search for an app by name and have to scroll through dozens of other apps before finding the one I had searched for. App Store search is as broken as Apple Mail search, if not worse.

what's your problem with mail search? works pretty well for me. it definitely can't beat gmail web search as I remember it from years ago:)

Re: Apple testing new App Store design that blurs the line between ads and results

#304

Post by fhennig »

morshu9001 wrote: post #223

I read the title then looked at the screenshots and thought what? It still says "ad."

But it was easier to distinguish with the blue background, don't you agree?

So why remove the blue background then? It just feels deceptive, does it not feel deceptive to you?

Re: Apple testing new App Store design that blurs the line between ads and results

#305

Post by retired »

leokennis wrote: post #292
atonse wrote: post #8

More and more evidence that the a-holes with spreadsheets are taking over at Apple and they’re completely devoid of any ideas on the software side. I heard someone randomly say that they should replace Tim Cook with Scott Forstall. I chuckled at the idea but this might be a great idea. Apple is having its Ballmer moment. Google did too before AI lit the fire under their feet. Who is going to be Apple’s next Nadella?…

I have slowly but steadily made myself not rely on Apple anymore: files moved to NextCloud, mail and calendars moved to Fastmail, etc. Platform agnostic choices, because clearly Apple is not to be trusted anymore as the guardian of good taste, and also not anymore as the guardian of acceptable morals (i.e. the insane sucking up to the Great Orange leader). There are still some services I need to move (mainly, music a…

[dead]

Re: Apple testing new App Store design that blurs the line between ads and results

#306

Post by fhennig »

Noaidi wrote: post #31

Wow, how much greed will we all tolerate? Apple annual gross profit for 2025 was $195.201B, a 8.04% increase from 2024. And still, they feel they can do this? I have never seen a better sign of a monopoly in my life.

There is no where to go to, if you still want to use a smartphone. They all do this.

Regulation is the way to go!

Re: Apple testing new App Store design that blurs the line between ads and results

#307

Post by 6510 »

thisislife2 wrote: post #291
apparent wrote: post #252

The search results in the App Store are ridiculous. Sometimes I search for an app by name and have to scroll through dozens of other apps before finding the one I had searched for. App Store search is as broken as Apple Mail search, if not worse.

I remember Google got sued for this once. It was something about linking trademarked names to an ad - Google allowed a competitor to display an ad when someone searched for the trademarked name on Google. They lost the case or settled (can't remember). Perhaps someone should test this on Apple too, by trademarking the app name and defending it in court. Since there's precedent, Apple is likely to settle or lose and p…

Or make 100 the same apps.

Re: Apple testing new App Store design that blurs the line between ads and results

#308

Post by 6510 »

throwaway290 wrote: post #302
apparent wrote: post #252

The search results in the App Store are ridiculous. Sometimes I search for an app by name and have to scroll through dozens of other apps before finding the one I had searched for. App Store search is as broken as Apple Mail search, if not worse.

what's your problem with mail search? works pretty well for me. it definitely can't beat gmail web search as I remember it from years ago:)

gmail is now such that I don't even understand the inbox.

Re: Apple testing new App Store design that blurs the line between ads and results

#309

Post by Khaine »

This sounds horrible for user experience. That used to be Apple's claimed Raison d'être. It's sad how far they are willing to debase themselves to chase a few extra nickels. They are already one of the richest companies in the world.

Surely they should focus on improving the actual quality of their products (particularly software), and developer experience and documentation, rather than further watering down their quality.

This is going to leave a black stain on Tim Cook's legacy. Sure apple may be more profitable and bigger than ever, but its betrayed its legacy, and its users.

Re: Apple testing new App Store design that blurs the line between ads and results

#310

Post by 6510 »

caminanteblanco wrote: post #125
yomismoaqui wrote: post #13

Earlier quoted context omitted.

Can we use "ensheetification" to describe this phenomeon? (sure I'm not the first to use this word)

I think the other replies are missing your 'sheet' pun, from my knowledge and a quick search, I think you coined it

I hate to quote an AI but I got this....

>Ensheetification is a newly coined, informal term, likely from Hacker News, describing the trend where web/app interfaces become dominated by large, card-like "sheets" or panels that slide up, covering content, similar to how apps like Google Maps, Instagram, and Apple's iOS use full-screen or partial-screen overlays, effectively "sheeting over" previous views to present new information or actions.

I propose MSDS in stead, short for My Sheet Don't Stink.

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