Is this shocking? Obviously including PHEVs helps a bit, but even outside of this it is exactly what should be happening. Their biggest sellers are SUVs, and at these price points, the EVs can be substantially than their ICE counterparts. For 2026, they probably won't even need the PHEVs to get there, since the Cayenne EV is the best EV that they've built so far.
Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
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Re: Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
#12I think a lot of people are missing a point here. Cars are not (just) use-values. They are expression of desire. They are, for some brands, classic Veblen Goods.
Porche possibly could sell more by putting the price up
They put their marque behind EV and Hybrid. It worked. Their brand sold well. This is in contradistinction to vendors who won't think about this market niche in positives, but are being dragged into it.
Re: Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
#13I think Porsche is really in trouble here. I’m not anti-EV but the electric Macan and Cayenne look awful. They are under equipped technologically relative to their Chinese peers (heck basically anything). Porsche sort of sold its soul for this tech-forward design but it doesn’t deliver any meaningful benefits, these cars don’t even have level 2+ highway cruise control. In the meantime I get a bunch of crap screens an…
EV cars are mostly just appliances now. Not sure how the prestigious Porsche badge (or any other really) can stand out into the future.
Re: Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
#14a lot of these luxury brands have been eating off china the past few years but now they've lost their luster since china makes cars better than most luxury brands and china has a moat in EVs so what's left is either the US or emerging markets
> china makes cars better than most luxury brands
More like China makes cheaper cars which is enough for most people.
Re: Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
#15While the headline is interesting. I think the table at the end of the article is more so. - Worldwide sales -10% YoY - China sales -26% YoY And when you cross compare Porsche saying they sold more EV powertrains than their gas equivalents against China's new found foothold as the market leader in consumer electric cars (BYD, NIO, Xiaomi, etc...) Then I think you see an early indication not just of electric car domin…
China may become the superpower on volume but I would be surprised if the upper quartile (by price) of western buyers were interested in Chinese vehicles. Too much quality issues across the board on Chinese made products, unless you have a trusted non-Chinese company with stringent quality control (e.g. Apple model). I’m sure they can handily win the lower end of the market though. And yes I’m aware many western manu…
Selling the most cars will eventually translate into making the best cars, with the compounding experience and network effects.
Re: Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
#16I think Porsche is really in trouble here. I’m not anti-EV but the electric Macan and Cayenne look awful. They are under equipped technologically relative to their Chinese peers (heck basically anything). Porsche sort of sold its soul for this tech-forward design but it doesn’t deliver any meaningful benefits, these cars don’t even have level 2+ highway cruise control. In the meantime I get a bunch of crap screens an…
There's probably still plenty of value in the name, who knows if the audience who are impressed if you say "I've got a Porsche" vs "I got a Zeekr/BYD/Xiaomi" is growing or shrinking, if it shrinks fast enough, then Porsche is in trouble.
It's like bragging about having a Hermes bag vs a Temu brand bag. Yeah it's all irrational, but if the world was a rational place we'd not have a man-child threatening wars and invasion because he didn't get the peace prize he wanted...
Re: Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
#17Earlier quoted context omitted.
China may become the superpower on volume but I would be surprised if the upper quartile (by price) of western buyers were interested in Chinese vehicles. Too much quality issues across the board on Chinese made products, unless you have a trusted non-Chinese company with stringent quality control (e.g. Apple model). I’m sure they can handily win the lower end of the market though. And yes I’m aware many western manu…
Selling the most cars will eventually translate into making the best cars, with the compounding experience and network effects.
You'd think so, but also, Tesla.
Re: Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
#18I think Porsche is really in trouble here. I’m not anti-EV but the electric Macan and Cayenne look awful. They are under equipped technologically relative to their Chinese peers (heck basically anything). Porsche sort of sold its soul for this tech-forward design but it doesn’t deliver any meaningful benefits, these cars don’t even have level 2+ highway cruise control. In the meantime I get a bunch of crap screens an…
I keep seeing "underequipped technologically relative to their Chinese peers" on HN. What kind of stuff is missing? This is not a loaded question, I only drive a couple times a month, and the vehicle I'm driving is an older Prius, so I probably lack imagination. EVs are supposed to be technologically pretty simple, most of an EV's value being in the battery packs. I've been thinking about upgrading, perhaps to a Nissan Sakura (which probably doesn't have a lot of bells and whistles either).
Now I kinda wish my Prius had a 3.5mm aux-in jack but I get by with an FM transmitter.
Re: Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
#19The key part is electrified and not pure electric.
"electrified" is full-electric plus plug-in hybrid.
Does this mean that a non-plug-in hybrid would be in the "pure combustion-engined" bucket, or that they don't make those?
Re: Porsche sold more electrified cars in Europe in 2025 than pure gas-powered cars
#20I think Porsche is really in trouble here. I’m not anti-EV but the electric Macan and Cayenne look awful. They are under equipped technologically relative to their Chinese peers (heck basically anything). Porsche sort of sold its soul for this tech-forward design but it doesn’t deliver any meaningful benefits, these cars don’t even have level 2+ highway cruise control. In the meantime I get a bunch of crap screens an…
I keep seeing "underequipped technologically relative to their Chinese peers" on HN. What kind of stuff is missing? This is not a loaded question, I only drive a couple times a month, and the vehicle I'm driving is an older Prius, so I probably lack imagination. EVs are supposed to be technologically pretty simple, most of an EV's value being in the battery packs. I've been thinking about upgrading, perhaps to a Niss…
See this MKBHD video for an idea of features in Chinese EVs.