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Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

electrek.co

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Re: Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

#161

Earlier quoted context omitted.

Politics or no, the price point ultimately dictated its maximum sales. By that measure it's a reasonable success, and if Elon was forecasting that they would sell multiple tens of thousands of vehicles per year at a $80,000 price point he needs to lay off the drugs. Elon sometimes seems like the living embodiment of "How much could a banana cost, Michael, $10?" parody of out of touch rich people.

I think if people who like trucks didn't see videos of things like the bumper ripping off when towing or minor failures leading to whole vehicle shorts it might have done better. The people who want trucks want resilience and ability to self-service more than the average car buyer.

It actually wasn't the bumper that ripped off in that video, it was the entire rear subframe tearing in two.

Re: Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

#162

Earlier quoted context omitted.

I can do a ten hour road trip with a family of four plus a dog in a used (2022) EV that I got for ~30k last year. I think the idea that price and range are problems is exactly the misconception that op was taking about. They are somewhat more expensive, although when I originally did the calculus, fuel savings made up the difference in monthly payments for a new vehicle, but that's going to vary a lot. The is a very…

I actually enjoy doing road trips in my tesla more so than in ICEs, because of the forced breaks. With ICEs, stops would be either for food or for bathroom breaks. A lot of times just eating in the car while driving. But for a 10 hour drive I am forced to take 4 20 minute stops - so once every 2 hours. This ends up making me feel a lot better at the end of the trip and also gives you "guilt free" time to enjoy a rand…

How are you driving for 10 hours with only 80 min charging?

Re: Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

#163
Cybertruck is a gimmick. And the fad has passed. No wonder they're not selling well.

And they don't age well. Most of the ones around here are starting to look... grimy. Or dingy. After just a couple of years. It's a poor advertisement for itself.

And, yeah, then there's cultural eye-rolling. It's really the only vehicle I hear people openly mock when they see one... And that's not a Tesla/Elon thing entirely, since people don't have the same reaction to other Tesla vehicles.

Re: Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

#164
post #61

Earlier quoted context omitted.

I disagree that EV-s are held back by misconceptions. More their price and range.

Resale value is starting to ward some people off. You can buy 1-2 year old used Teslas and BYD's in Australia for ~30% below retail. Meanwhile Toyota hybrids not just retain their value but there have been moments where used RAV4's are listed above retail because the waitlist for new was so long.

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Re: Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

#166

Earlier quoted context omitted.

I disagree that EV-s are held back by misconceptions. More their price and range.

A 600 mile trip can (theoretically) be done with 1 charge, because you leave home with full range, and arrive with 0 charge (and fill up overnight). That one charge is done while eating dinner, or spaced out in increments over the course of the trip , stops which you would take anyway. I know few people who want to bang out 10 hours without stopping for at least 1-2 hours over the course of the trip. And those who do…

Which EV can go 600 miles with one charge, or with so little charging?

How much does that car cost?

Are you assuming, that every charger on the way is 200kW?

Re: Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

#167

It's a shame the Lightning got discontinued. As an EV owner, it sucks that the main thing holding the technology back is misconceptions and misunderstanding, rather than actual practical matters. People think EVs are cars with tanks of electrons, and run aground the same way you would if you thought horses were cars full of hay. It's a different transport tool that gives the same results, you just have to know how to…

...misconceptions and misunderstanding, rather than actual practical matters. What's the range of an F-150 Lightning when towing a small travel trailer? The Rivian R1T is ~150 miles give or take. I assume the F-150 is similar. At least for towing, the math isn't great. Especially when you add in the cost - my Honda Ridgeline was $42k in 2021. EV trucks are roughly double that amount.

of course your ridgeline has other ways to hurt you :) https://www.youtube.com/watch?v=HWyjfbS7MMA

Re: Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

#168

Earlier quoted context omitted.

> ... most pickup trucks aren't designed for maximum utility. They're designed to sell a lifestyle. Yes, but that lifestyle can and sometimes does include actual needs for some of the utility. There is a great observation from Representative Marie Gluesenkamp Perez, a Democrat from Washington’s 3rd District in an NYT piece a couple of days ago. I included a perhaps too long quote in lieu of apologizing for the paywal…

If I mostly trim my hedges, but sometimes, very rarely, need to cut down small trees, am I best served by simply owning a hedge-trimmer and renting a chainsaw or other appropriate tool when necessary, or by buying a katana for both jobs? Everybody knows why you bought the katana. We know you have a story to tell yourself, it's just not convincing.

> and renting a chainsaw or other appropriate tool when necessary,

I don't think most people realize how expensive and time consuming tool rental is.

This is where things also get kind of messy in the US. In manicured suburbs you probably don't need a chainsaw. But in older growth and places with larger lots you really do need one. If you wait till you need one after a big storm, you may travel 100 miles out of the storm damage to find one to rent or have to wait for weeks as your driveway is blocked and contractors are booked up.

For me the utility function is somewhere in between a car and a truck, hence why I have an SUV. I can carry the large boxes/items I seem to have at a regular basis. When I need something bigger I can rent a trailer to hook to it. Trucks themselves are way too expensive now, and I don't need that much capacity. A car would have me constantly renting or borrowing one from someone else (which I did when I owned a car and it was a pain in the ass).

Re: Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

#169
post #42

Earlier quoted context omitted.

> A pickup truck should just be max utility A working truck should be max utility. Around the core market of "working trucks," there are various wannabe truck products that do not have to be max utility. For example, a Subaru Brat or a Hyundai Santa Fe. Niche products compared to an F-150, but they had/have their fans. I personally can't stand the design, but the idea of an impractical "halo vehicle" that appeals to…

A *working* truck should be max utility. All trucks should be working trucks. There is no reason to drive something that large and heavy that isn't better served by smaller vehicles that don't damage our shared infrastructure while being safer to drive.

There are different sized trucks for different purposes. A Maverick or Kei truck is lighter and safer than a lot of cars on the road while being way more useful.

Re: Ford F-150 Lightning outsold the Cybertruck and was then canceled for poor sales

#170
post #13

I think the timing of the Cybertruck starting deliveries roughly aligning with when Elon got heavily involved in politics hurt it quite a bit. It is such a distinctive vehicle with a strong association with Elon, that there was an immediate brand association. It may have had poor sales anyway, but it certainly didn't help that many folks on the left, who are typically the most 'pro EV', had a large 'anti-Elon' shift…

>I think the timing of the Cybertruck starting deliveries roughly aligning with when Elon got heavily involved in politics That and also it's just a bad product. >That said, even though it's not to my taste, I do admire that they dared to do something different and took a big gamble on it. A pickup truck should just be max utility, especially if you're a manufacturer making your first one edit: agree there's a market…

> pickup truck should just be max utility

Except the main demographic buying F150s is suburban dads driving to their office job.

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