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In this modern world, companies no longer need brands that consumers know, since they aren't selling products. Instead they're trying to sell the company by showing that they're a leader in so-called "AI".
Post title is a bit misleading. I see that Microsoft 365 still has the same name. The one-time purchases are still called Office 2024 or some such. It's just the umbrella android/iOS app where you can do all of office that's changed its name from "Microsoft Office" to "Microsoft 365 Copilot". But still agree with the general sentiment that the branding is getting even worse than before.
If that's the case it is not obvious office.com's title now says "Welcome to the Microsoft 365 Copilot app", and right underneath it says "The Microsoft 365 Copilot app (formerly Office)".
"The Microsoft 365 Copilot app (formerly Office)" has got to be the worst rebrand ever. This is gonna be up there with Twitter's rebrand as a case study 20 years down the line.
just imagine all those poor engineers who have to maintain such a junk.