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Google is dead. Where do we go now?

circusscientist.com

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Re: Google is dead. Where do we go now?

#421

Post by arccy »

layer8 wrote: post #173
rickcarlino wrote: post #123

The way people get information online is changing rapidly. I run a local makerspace. It is not quite the same thing as a local entertainment business, but there are certainly some similarities. We are local, and we are very event-based. For the last 10 years, the way we would get new members was to host Meetups. Meetups are slowly bringing in fewer members. When I ask tour guests how they found out about us, they rec…

The question is how LLMs will get that kind of information in the future, if not from the web. By scraping TikTok and Discords?

instead of hosting a website you host... SERVICE.md, BUSINESS.md, .... or maybe a MCP server describing what you provide /s

Re: Google is dead. Where do we go now?

#422

Post by esseph »

frmersdog wrote: post #400
esseph wrote: post #148

Earlier quoted context omitted.

Gemini is the new search.

AI is not and cannot be search. Search is dead and has been for a few years now. Search has seemingly been subsumed into the LLM monster, considering how "fuzzy" queries have become (probably because they're not hitting the search algorithm without being massaged by "something else"). Significant portions of the web have been purged from Google's index, which means that neither Gemini nor Search can present those pag…

When people say "search is dead", I feel like you and I live on different planets.

If I have an idea of what I want, Google search works great. On the rare occasion I don't know the specific thing I'm looking for, Gemini points the way.

It had never ever been easier for me to find what I'm looking for on the internet, since 1993-1994.

I do wonder how much browser, location, and language plays into this.

Re: Google is dead. Where do we go now?

#423

Post by imron »

bdangubic wrote: post #53
senthil_rajasek wrote: post #43

I think the author intended the title to be, "Google Ads is dead, Where do I promote my business now?" When I hear "Google" I assume search, oof (sigh of relief). They mention running ads on tiktok or instagram but no mention of youtube ads... Also, In my own experience for my business ( also entertainment) I have found reddit ads to be useful. So my next steps would be, Reddit Ads Youtube Ads Instagram Ads Increase…

> When I hear "Google" I assume search, oof (sigh of relief). If Google Ads is dead/dying the search is soon to follow...

Google search died years ago already.

Re: Google is dead. Where do we go now?

#425

Post by TacticalCoder »

mingus88 wrote: post #158
senthil_rajasek wrote: post #43

I think the author intended the title to be, "Google Ads is dead, Where do I promote my business now?" When I hear "Google" I assume search, oof (sigh of relief). They mention running ads on tiktok or instagram but no mention of youtube ads... Also, In my own experience for my business ( also entertainment) I have found reddit ads to be useful. So my next steps would be, Reddit Ads Youtube Ads Instagram Ads Increase…

Google ads is dead precisely because their search product is dead. Ever since Google bought double click, their ads business has been their search business. They are the same product.

Google search ain't dead at all: it became so good something silly like 99% of all the queries have to be answered by the Google AI before the very first "result". And for those who want more, there's the "continue this discussion with Gemini".

Now this may not be great for Google Ads (dunno about that) but Google search now works better than it ever did.

Re: Google is dead. Where do we go now?

#426

Post by verelo »

It’ not Google that’s dead. It’s the economy in North American markets. I am finding conversion way down, clicks and impressions I’m still getting. People are just being way more fussy before handing over cash.

Everyone i talk to is quoting the same time line, this started in September and it hasn’t returned to normal.

Winter is coming.

Re: Google is dead. Where do we go now?

#427

Post by ChuckMcM »

senthil_rajasek wrote: post #43

I think the author intended the title to be, "Google Ads is dead, Where do I promote my business now?" When I hear "Google" I assume search, oof (sigh of relief). They mention running ads on tiktok or instagram but no mention of youtube ads... Also, In my own experience for my business ( also entertainment) I have found reddit ads to be useful. So my next steps would be, Reddit Ads Youtube Ads Instagram Ads Increase…

Without search ad revenue Google is dead.

Re: Google is dead. Where do we go now?

#428

Post by brainwad »

reddalo wrote: post #171
esseph wrote: post #148

Earlier quoted context omitted.

Gemini is the new search.

But Gemini doesn't bring much visitors to your website. Also, optimizing for AI is even more "black magic" than normal SEO.

Google considers the consumer's side, not just the publishers. Users often don't want to visit someone's website (and then dodge ads and cookie/newsletter/notification popups). If the query can be answered without veer visiting a website, so much the better.

Re: Google is dead. Where do we go now?

#429

Post by youainti »

CobrastanJorji wrote: post #305
egypturnash wrote: post #282

Earlier quoted context omitted.

Everyone who was on Livejournal before G+ “invented” “Circles” had absolutely no problem with locking posts to “friends” (people they followed) or various “friends groups” that were subsets of their friends. It was fucking hilarious to see everyone say it was too hard on G+. Just two dropdowns right there on the new post page next to the main text field. Super simple. Creating and editing the groups was a pretty simp…

I still mourn G+. It was clearly put together by somebody who thought first and foremost about privacy. It made deciding who to share what with the central, most visible part of how it worked. And that's probably part of why it failed. Was it hard to choose? Nope. But I guarantee you that if Facebook added a little "hey, are you sure you want to share this post publicly with the whole world under your real name? Yes/…

G+ copied some features and design work the open source federated social media, particularly Diaspora. So yeah, a lot of the features were developed in context of privacy protections.

Re: Google is dead. Where do we go now?

#430

Post by __turbobrew__ »

_alternator_ wrote: post #404
Muromec wrote: post #309

Earlier quoted context omitted.

Whatsapp, viber, line and tg groups are very much a thing too. Everybody is a chat of their apartment complex and district it seems

Why doesn’t Signal have the same mindspace that these (imo) marginal apps have? It’s actually private. I wonder if people find it hard to use or something…

Signal doesn’t have channels (text, voice) which I think is a big one.
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