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Ford kills the All-Electric F-150

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Re: Ford kills the All-Electric F-150

#391

Post by NathanielK »

SoftTalker wrote: post #375
exabrial wrote: post #231

Earlier quoted context omitted.

> people just love them as a symbol This is an unfortunate trope that is oft repeated by those that live their life in constant upgrade cycles. The regular F-150 is a pinnacle of value engineering for Ford. It's infinitely repairable for owners. Look around on the highway, you will see hundreds of 15+ year old F150s on the road, and a few times a day I will see 25+ year old trucks on the road too. There are thousands…

Also, a truck can be used like a car. But a car cannot be used like a truck. If you need to haul 4x8 sheets of plywood or drywall, dimensional lumber, piping, ladders, etc a truck (or work van) is pretty much it. If I could only afford one car it would be a truck.

The old Dodge Grand Caravan with the fold flat sheets fits 4x8 sheets inside. The built in roofrack is also very ergonomic for ladders, canoes, etc.

We have pickups and the minivan and I often prefer to haul with the van. Better fuel efficiency and lower load floor are nice.

Re: Ford kills the All-Electric F-150

#392

Post by pensatoio »

cogman10 wrote: post #107
nixonpjoshua wrote: post #90

Earlier quoted context omitted.

I agree EREVs make a lot of sense, electric first but not requiring a full commitment, especially for a truck that sometimes has to do things like towing. https://insideevs.com/news/777407/scout-motors-erev-reservas... I'm sure this wasn't lost on Ford, 80% of Scout reservations come with the EREV and only 20% BEV. Maybe one day they will have enough volume in the segment to justify making the pure BEV version again…

The problem with EREVs is they are more complex than a BEV. More parts to go wrong, to purchase, and ultimately a (potentially) higher price. The reason to do EREVs for a manufacture is, IMO, primarily because they can't get a hold of batteries for a cheap enough price. And I think that's the weakness of the way Ford has attacked EVs. They haven't (AFAIK) really built out battery plants. As a result, they are at the…

Are they really much more complicated than a hybrid? Think RAV4 Hybrid. I’d much prefer a fully electric drivetrain with an electric generator to the joyless CVT.

Re: Ford kills the All-Electric F-150

#393

Post by danans »

I still think that if they'd released an electric Ford Maverick sized pickup instead of the monstrosity that is the Lightning, they would have done much better, but everyone had to run after the story Elon was spinning with the Cybertruck, and unsurprisingly, they are similarly unsuccessful.

Re: Ford kills the All-Electric F-150

#394

Post by iknowstuff »

tw04 wrote: post #310
exabrial wrote: post #43

I expected the "T word" to come out in the article, however this fails to address any of the practical reasons it isn't a good replacement for the value-engineered F-150: * The price isn't right for small businesses. These trucks are quite expensive * They're difficult to repair. A regular F-150 is designed to be repaired; these things are designed like iPhones to be disposable. * Parts availability is scarce, contra…

> *They're loaded with useless/barely-functional interior electronics that are poor copies of Tesla Having owned both an EV Ford and a Tesla I can say with absolute certainty that the ford runs circles around the Tesla. Outside of having steam games on the screen, Tesla’s infotainment does literally nothing better, and the interface itself feels like an early 2000s Linux gui. Oh, and Ford actually supports carplay an…

[flagged]

Re: Ford kills the All-Electric F-150

#395

Post by qingcharles »

kevin_thibedeau wrote: post #247
class3shock wrote: post #237

The F-150 is in one of the markets I think ev's will take over first (small commercial vehicles) but it just was not the right vehicle to start with. To expensive, even when the tax incentives were still a thing, and Ford suffers from having corrupt dealers taking a large cut on top of that. So you are selling to either the top 5% or bigger businesses. If you are a top 5% buying this you want it to tow your expensive…

90% of F-150s are daily driver grocery-getters. That was the target for the Lightning, not truck stuff.

I live in an area that has probably >100% pick-up ownership per adult male. I've noticed that these people will not go to the grocery store on days when the weather is inclement due to the chance of the groceries getting wet. Seems like a bad vehicle for grocery runs.

Re: Ford kills the All-Electric F-150

#396

Post by dboreham »

jandrewrogers wrote: post #212
bsder wrote: post #192

Earlier quoted context omitted.

> I know a lot of city kids think trucks are some obnoxious luxury good, but they're basically a functional requirement in most of the (very large) country. A van is almost always a better choice if you're actually looking at functionality. Shielding from the elements is way more useful than some mythical ground clearance benefit that you will never use. Sure, a very small number of people go offroad and need that cl…

> some mythical ground clearance benefit Maybe not where you live but there are many parts of the US where you really do want significant ground clearance regardless of vehicle type. The ubiquity of Subarus in several regions of the US isn't because people are fond of Subarus as an automotive brand. High ground clearance isn't about "going offroad".

I live in a place where people drive either trucks or subarus. There are plenty of alternatives to subaru with high clearance (basically any small suv). People buy them because they work well in snow and well...everyone has them. Easy to sell, easy to get them worked on.

Re: Ford kills the All-Electric F-150

#397

Post by dpark »

craftkiller wrote: post #382
fsckboy wrote: post #368

Earlier quoted context omitted.

> 90% of F-150s are daily driver grocery-getters it's my impression that electric vehicles are 90% grocery getters, unless the drivers are young in which case it's takeout. what else would you use an electric for, commuting? when you commute, on the way home, you shop.

They are suggesting that most F-150s are not purchased for real truck work like hauling stuff. Instead, they are purchased by people who use them exclusively to drive on paved roads, in towns/cities, mostly carrying passengers instead of large cargo. Therefore the concern about going off-road to remote locations isn't a real concern for this market.

It’s a real concern in the sense that a lot of them care about the capability.

Objectively a Ford F-150 is the wrong vehicle for what 90% of its buyers need. But it’s an aspirational purchase. It can go off-road. It can haul a boat. It can haul a bed full of gravel. It doesn’t matter for these purchasers that they rarely if ever actually do any of this.

Re: Ford kills the All-Electric F-150

#398

Post by iknowstuff »

slimebot80 wrote: post #209
exabrial wrote: post #43

I expected the "T word" to come out in the article, however this fails to address any of the practical reasons it isn't a good replacement for the value-engineered F-150: * The price isn't right for small businesses. These trucks are quite expensive * They're difficult to repair. A regular F-150 is designed to be repaired; these things are designed like iPhones to be disposable. * Parts availability is scarce, contra…

"They're loaded with useless/barely-functional interior electronics that are poor copies of Tesla" Wow, must be absolute crap if they are poor copies of Tesla, given how plastic and uncomfortable Tesla interior/ux is

There is no plastic, everything is soft touch or metal and software is best in class

Re: Ford kills the All-Electric F-150

#399

Post by dboreham »

brandonmenc wrote: post #126
johanvts wrote: post #34

Earlier quoted context omitted.

Why do you need a truck? Serious question, in europe professionals have a van, like the Ford e-transit, and if you just need to haul some stuff from your summerhouse sometimes you hitch a trailer to your car. Why do you need a truck? Couldn’t you buy an electric van instead?

> Why do you need a truck? To haul dirt. To haul junk out to the dump. Etc. Do people load their Transits with piles of dirt and mulch? I doubt it. I live in the US and have a small house in the city, and I haul stuff like this all the time. Yes, you can rent a pickup truck as needed from U-Haul, but that gets old real quick. Yes, I would love it if there was a nice small or mid-sized truck with an extended bed avail…

Point of order: dirt goes in your dump trailer, hauled of course by your truck.

Re: Ford kills the All-Electric F-150

#400

Post by mitthrowaway2 »

xivzgrev wrote: post #362

No one in top comments is mentioning a key point. It was cheap looking. How the truck looks is important. Outside the bottom end of market, it's a status symbol. I got a tundra TRD earlier this year and I've gotten multiple compliments on it because it's a good looking truck. The F150 lightning looked cheap. The grill is this crappy plastic. And there was no upgrade feature to make it cooler. If they had the option t…

It doesn't need a grille at all. There's a trunk in the front.
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