Live data from Hacker News

Instagram chief orders staff back to the office five days a week in 2026

businessinsider.com

11–20 of 472 posts

Re: Instagram chief orders staff back to the office five days a week in 2026

#11

> the change applies to employees in US offices with assigned desks and is part of a broader push to make Instagram "more nimble and creative" as competition intensifies. I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. I recently returned to the app to connect with some friends and local communities, but the density of ads and dark patterns is pu…

> I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. In my view it's been well down that chute since shortly after its acquisition by Facebook. Facebook bought them as a hedge as young people left the FB platform and, for a time, it's worked to keep users under the Meta umbrella, but as with everything Zucc touches, the end-user experience has been…

It's also impressive how fast Zuckerberg ruined Threads, does anyone still uses this? Does it still keep reverting to the algorithmic timeline?

Re: Instagram chief orders staff back to the office five days a week in 2026

#12

> the change applies to employees in US offices with assigned desks and is part of a broader push to make Instagram "more nimble and creative" as competition intensifies. I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. I recently returned to the app to connect with some friends and local communities, but the density of ads and dark patterns is pu…

The stated purpose of RTO may be more-nimble-whatever.

In practice it makes more sense if you always assume the intended purpose is to thinly veil constructive dismissal.

Re: Instagram chief orders staff back to the office five days a week in 2026

#13

Earlier quoted context omitted.

> I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. In my view it's been well down that chute since shortly after its acquisition by Facebook. Facebook bought them as a hedge as young people left the FB platform and, for a time, it's worked to keep users under the Meta umbrella, but as with everything Zucc touches, the end-user experience has been…

It's also impressive how fast Zuckerberg ruined Threads, does anyone still uses this? Does it still keep reverting to the algorithmic timeline?

Ha, I completely forgot about it already- that's how quickly it became irrelevant.

Re: Instagram chief orders staff back to the office five days a week in 2026

#15

> the change applies to employees in US offices with assigned desks and is part of a broader push to make Instagram "more nimble and creative" as competition intensifies. I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. I recently returned to the app to connect with some friends and local communities, but the density of ads and dark patterns is pu…

I’m actually grateful I don’t need to worry about marketing via Instagram anymore.

I'm shutting down my retail business and being able to delete Instagram is a huge win.

Re: Instagram chief orders staff back to the office five days a week in 2026

#16
"We're also offering the option to transfer from the MPK to SF office for those people whose commute would be the same or better with that change."

So wait, you'll be able to switch offices even though your team might be in the second one? What's the benefit of working remote from your team but next to random, noisy people?

Re: Instagram chief orders staff back to the office five days a week in 2026

#19

"We're also offering the option to transfer from the MPK to SF office for those people whose commute would be the same or better with that change." So wait, you'll be able to switch offices even though your team might be in the second one? What's the benefit of working remote from your team but next to random, noisy people?

They most likely have a long-term plan to realign team boundaries with office locations, but want to minimize the short-term disruption for people who've moved around the Bay Area based on current working schedules.
Post reply on HN