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Instagram chief orders staff back to the office five days a week in 2026

businessinsider.com

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Re: Instagram chief orders staff back to the office five days a week in 2026

#2
The headline makes it seem like every role in the company needs to switch to full-time in-office.

But anyone who was hired in a remote role is exempt.

This order only applies to in-office workers with assigned desks.

He's basically saying that they can't expect to have a hybrid work schedule, although not so strict that they can't ever work from home.

Re: Instagram chief orders staff back to the office five days a week in 2026

#3
> the change applies to employees in US offices with assigned desks and is part of a broader push to make Instagram "more nimble and creative" as competition intensifies.

I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. I recently returned to the app to connect with some friends and local communities, but the density of ads and dark patterns is pushing me away. IMO Instagram and Facebook in their twilight (which will still last another decade or so), where the path forward has more to due with extracting the remaining value from their existing users rather than outcompeting the alternatives.

Re: Instagram chief orders staff back to the office five days a week in 2026

#4

> the change applies to employees in US offices with assigned desks and is part of a broader push to make Instagram "more nimble and creative" as competition intensifies. I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. I recently returned to the app to connect with some friends and local communities, but the density of ads and dark patterns is pu…

I’m actually grateful I don’t need to worry about marketing via Instagram anymore.

Re: Instagram chief orders staff back to the office five days a week in 2026

#6

> the change applies to employees in US offices with assigned desks and is part of a broader push to make Instagram "more nimble and creative" as competition intensifies. I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. I recently returned to the app to connect with some friends and local communities, but the density of ads and dark patterns is pu…

> I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute.

In my view it's been well down that chute since shortly after its acquisition by Facebook. Facebook bought them as a hedge as young people left the FB platform and, for a time, it's worked to keep users under the Meta umbrella, but as with everything Zucc touches, the end-user experience has been in a state of steady degradation.

Re: Instagram chief orders staff back to the office five days a week in 2026

#7
post #2

The headline makes it seem like every role in the company needs to switch to full-time in-office. But anyone who was hired in a remote role is exempt. This order only applies to in-office workers with assigned desks. He's basically saying that they can't expect to have a hybrid work schedule, although not so strict that they can't ever work from home.

I'm thankful I was "grandfathered in" by starting a remote role pre-COVID. Honestly I wouldn't be shocked if I'm more productive in an office (due to pressure to seem busy, which correlates somewhat with amount of time actually being busy) but I overwhelmingly prefer remote work.

Re: Instagram chief orders staff back to the office five days a week in 2026

#8

> the change applies to employees in US offices with assigned desks and is part of a broader push to make Instagram "more nimble and creative" as competition intensifies. I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. I recently returned to the app to connect with some friends and local communities, but the density of ads and dark patterns is pu…

In Canada meta pushed back (by not letting you link to or summarize recognized free press news sites) due to laws designed to encourage sharing revenue with news organizations for copying their content and posting it without their consent. The result has been a total vacuum of truth, and the platform is literally a anti-vax, agarthan racists wet dream when you open it up as a new user. It's ripe for replacement. I can't believe it's lasted this long.

Re: Instagram chief orders staff back to the office five days a week in 2026

#9
post #5

The whole memo just reeks of not trusting your employees.

These memos are always basically admissions of their own incompetence. If you distrust your employees this much and have created a culture where people aren't getting their work done without it being noticed, that's on you.

Re: Instagram chief orders staff back to the office five days a week in 2026

#10
post #8

> the change applies to employees in US offices with assigned desks and is part of a broader push to make Instagram "more nimble and creative" as competition intensifies. I don't think RTO or fewer meetings is going to reverse or even slow Instagram's slide down the enshittification chute. I recently returned to the app to connect with some friends and local communities, but the density of ads and dark patterns is pu…

In Canada meta pushed back (by not letting you link to or summarize recognized free press news sites) due to laws designed to encourage sharing revenue with news organizations for copying their content and posting it without their consent. The result has been a total vacuum of truth, and the platform is literally a anti-vax, agarthan racists wet dream when you open it up as a new user. It's ripe for replacement. I ca…

> laws designed to encourage sharing revenue with news organizations for copying their content

By “encourage” and “copying,” you mean “require” and “linking” respectively. These second order effects were entirely predictable before the legislation was passed.

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