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EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

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421–430 of 461 posts

Re: EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

#421
post #414

That is cost of 300x GTA IV or 100x cyberpunk 2077 games. Wouldn't it be more cost effective to just fund 300 new studios?

That's the difference between the VC and PE models. VC, at least in theory, allocated capital to new ideas. PE squeezes "efficiency" out of what exists.

Re: EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

#422
post #414

That is cost of 300x GTA IV or 100x cyberpunk 2077 games. Wouldn't it be more cost effective to just fund 300 new studios?

The value is probably all in the licenses that EA has. Why start studios when you only need 3 or 4 to produce yearly updates to Madden, FIFA, NHL, and PGA.

Re: EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

#423
post #416

Earlier quoted context omitted.

Are you sure you got your info right? I'd not be surprised if they've been stuck at $60 after adjusting for inflation, i.e. costing around $30 in 1995.

No, many games absolutely retailed for upwards of $60 in 1995 and earlier. Source: lived through it. https://www.reddit.com/r/Switch/comments/1jr81yf/video_game_...

I got a playstation over a N64 at the time mainly because the games were cheaper, those prices are accurate to my memory.

Re: EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

#425

There's a recent book called "Plunder: Private Equity's Plan to Pillage America", and seeing this news makes me want to revisit it. The author outlines the usual tactics used by private equity firms to turn a functioning business into their own short-term profit factory, often driving the business into bankruptcy in the process. EA already has a reputation as a semi-broken company, but things can probably get a lot w…

I read this book, and it's OK but both repetitive and biased. Surprisingly more "textbook" oriented works on PE are harder to find. Wiley had one but it's about 10 years old. The term "PE" also covers a lot of different models, from the worst 80's-style LBO "greed is good" ones, to honest invest-advise-stay out of the way funds. These modern huge deals almost always seem closer to the former. Having now been very close to two PE buy-outs and a big VC funding event, I think I actually prefer VC. Everyone is very transparent and open about what they are trying to do: pour rocket fuel on a fire and get rich. PE wants it all: big annual cashflow, cut all mid/long term costs (R&D, investment, etc) a juicy multiplier on the sale when they flip it to the next PE fund. Most recently I was at a 15 year old company that was doing 25% YoY ARR growth - amazing right? Well no, we were not covering our debt servicing from the most recent PE purchase, so had to cut everywhere and had a hiring freeze. You couldn't get any support to build for the next decade, because funds don't last that long and you don't want to be selling a company in the middle of a project that isn't generating revenues this year. It all makes me mad, sad and very tired.

Re: EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

#426
post #405

Earlier quoted context omitted.

The PE firms strip the assets, aka have them take on huge amounts of debt, sell assets, and then pay them dividends etc. before they collapse.

Why would banks keep giving PE firms loans for these kinds of deals if the companies inevitably collapse and default on those loans? Not trying to defend PE here, but this narrative doesn't make sense to me.

Image you have a goose that lays golden eggs. You could just keep selling the eggs every year but somebody comes up to you and offers you 2 billion dollars now and the public market values your golden egg business at 1.5 billion dollars so it seems fair.

It turns out that if you kill the goose there's a cache of 3 billion dollars worth of eggs within it.

The goose is gone and everybody made money off of it's demise.

---

PE (not always) is effective at finding under-valued companies and ensuring that they record the value on the PE's books.

Re: EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

#427

Earlier quoted context omitted.

I spent time as a TD on both the dev and publishing sides - the perception all EA (the publisher) is doing is money and terms is very much mistaken. To take the case of Bioware, the SW:TOR launch was a notable disaster. There is no way in hell Bioware by themselves could have recovered from that, and it took a lot of "external" firefighting to get that under control. OTOH various decisions many people assume came fro…

So we can’t fault EA for creating an incentive structure that rewards self-destructive behavior on the part of their acquired studios?

EA had some prime idiots in finance that did indeed make decrees that were problems.

I cannot go into the juicy specifics but on the EA publishing side you would be hard pressed to find someone that did not think the finance department were engaged in cutting off the company nose to spite the face of whoever in the company they didn't want to pay this week. (OTOH this was because there were supposed historical cases of excessive leniency, which from what I heard may even be understating it). I personally had a lot of trouble with the self fulfilling prophecies of marketing like "we didn't make money from X last year, so we won't do it this year", "that's because we didn't try it last year", "your point?" etc. but many were more sympathetic to that.

Re: EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

#428
post #162

Like them or not, EA has been a major force in gaming for over 40 years (I used to work there). They invented the term "Game Producer". Their early vision for promoting Game Designers like hollywood Directors was ahead of its time. They have a hallway lined with gold discs of million seller hit games. They basically created the casual gaming industry (The Sims Division, Pogo, Casual Divisions) in a time when games we…

I am old enough to remember a time when I had positive associations with being an "EA game". The games in question were on my Commodore 64. But still, there was such a time. EA has a reputation for buying companies and draining all of their reputation for money. The first company that the EA of today did that to was EA itself. There was a time it was just a gaming company. Actually it was about up to the Origin acqui…

you're remembering the start, when Trip Hawkins left Apple and really pushed the industry - both technically and culturally - forward. THose days probably died before the turn of the century.

Re: EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

#429
post #23

I am finding myself having some conflicted feelings on this. First, I absolutely hate who is buying them. Especially as a huge Bioware fan with a Mass Effect tattoo. That being said, putting aside who is buying them for a moment. I would actually be happy to see more gaming companies going fully private. I feel like the need for constant growth (instead of just sustainability) is what has caused much of the issues in…

BioWare is long dead anyway.

BioWare doesn't have to be active for PE to crap on their legacy.

BioWare games notably moved the needle forward on allowing same-sex relationships in their games. [0] Should we expect that such things might be removed from the existing titles under Saudi ownership?

[0] https://medium.com/brinkbit/a-brief-history-of-biowares-lgbt...

Re: EA Announces Agreement to be Acquired by PIF, Silver Lake, and Affinity Partners

#430

Earlier quoted context omitted.

the owner of a company gets the profits, and that's what he lives off of. investors in public companies get a share of the profit as well, of course, but it's usually vanishingly small because it's split by every investor. So for privately traded companies the people who own them can make their living just based on the money left over after they pay all their expenses, but for investors in public companies the only f…

Yes, for a public company. We’re literally discussing the difference between public and private companies. Dividends don’t exist for private companies. The dividend is the profit.

Dividends don't exist for a private company and I never said they did. And that's why a private company can exist without growing and a public company can't. If you look up the thread, you'll find that it's all in response to someone else posting "Private ownership can give you the benefit of operating at a stagnate revenue since it still represents a positive income stream for the owners", which is exactly what I said here. The owners of private companies profit when there's money left over after all the expenses are paid. The owners of public companies only profit when there's more money left over this year than last year because that will induce people to be willing to pay more for the shareholder's stake, and that increase in the value of the stake (which should reflect an increase in the value of the company) is the profit for a shareholder. So as a private owner if there's a million dollars left over after every year I make a million dollars but as a shareholder if there's a million dollars left over after every year I make more or less nothing.
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