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Product Hunt is dead

sedimental.org

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Re: Product Hunt is dead

#72
post #37

Let me communicate this clearly for the subtype of HN users who are engaged in some startup thing: You won't find actual users for your product on Product Hunt because neither normal people nor most nerds browse product discovery sites. VC's don't care either (except for self-promotion).

This. I got more spam than actual users when I launched on Product Hunt. Pretty sure majority of people on PH are just there to promote their own services and products.

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Re: Product Hunt is dead

#73
post #43

Product Hunt has been always been native marketing for VCs to launder perceived credibility to products they fund, and for PH that's not a bug, it's a feature. The root problem particularly in 2025 is that discovery for new products is dead as the social frameworks such as have died out for various reasons, such as X's algorithm being very unfriendly to external links. There's a reason that most talked about tech pro…

It's a really weird time we're living in now. I could at least tell 10 years ago a launch would get often times buzz primarily because of the quality of the product. Nowadays the coin has flipped - the buzz is usually about anything else but the actual product.

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Re: Product Hunt is dead

#74

I feel this. Tried launching something in 2022. Night of the launch, my whole team pulls an all nighter. Some launches suddenly pull ahead with 20 upvotes right out of the gate. We have a handful. I see the same LinkedIn messages this author cites, but I ignore them. Why cheat? Once someone secure a top spot, all the traffic goes to those apps, and they stay ahead to matter what. Accumulative advantage. 1 hour later,…

“all the traffic goes to those apps” - that was true in 2022 but now just there is not any traffic. In 2022 i ranked 14th with my product and got about 250 visitors. 1 month ago my friend ranked 7th and got about 50…

Re: Product Hunt is dead

#75
post #56
post #37

Let me communicate this clearly for the subtype of HN users who are engaged in some startup thing: You won't find actual users for your product on Product Hunt because neither normal people nor most nerds browse product discovery sites. VC's don't care either (except for self-promotion).

If I have a problem and want to buy a solution to that problem, I'll use a search engine to find what solutions are available. I won't check a list of new solutions to problems on a daily basis in the hope that one day a solution to my problem will be on there. Product Hunt is the tech founder equivalent of refreshing your social media profile, watching the like count increase on your latest selfie.

I used to enjoy browsing PH and learn about all the cool projects people were building. And there were actually very good ideas -- at least in the early days of the community.

I even used to play a game that I've called PH-roulette: I'd open the top 10 or so products in separate tabs without reading their taglines. I then try to guess what they do based on the copy of landing page.

On most days, only one or 2 products had clear descriptions that are actually useful.

I started playing this game out of boredom but ended up learning a lot about what not to do while building my own landing pages.

Re: Product Hunt is dead

#77
I used to check Product Hunt daily. I would literally visit every link, bookmark them etc. I had actually completely forgot it existed until this post. It has to be years since I have visited.

Re: Product Hunt is dead

#78

All you have to do is look at the minuscule number views on any YouTube video links shared with a new product on PH. I've seen products with upvotes in the hundreds, yet it has single digit views on the related product video. One would think if there was real interest someone would click to watch a video?

They offer YouTube views on any video for $50 per 1,000 views as part of the Product Hunt upvote package.

You can easily decide to purchase the views at the time of purchase of the Product Hunt upvote package.

Re: Product Hunt is dead

#79
post #37

Let me communicate this clearly for the subtype of HN users who are engaged in some startup thing: You won't find actual users for your product on Product Hunt because neither normal people nor most nerds browse product discovery sites. VC's don't care either (except for self-promotion).

Product Hunt turned into a meta-game long ago. Getting attention on Product Hunt is more about collecting a metric for your Product Manager resume these days.

There is an anti-pattern in Product Management where some PMs want to build the product launch around making a big splash on Product Hunt. Anyone who knows the drill won’t allow this and will instead do what’s best for finding customers, but I’ve seen some naive startups get pulled into chasing the Product Hunt launch follows by disappointment when the Product Hunt launch signup cohort has the worst retention rate of any of their signups.

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