They create a fake story about a new feature to promote the app. And then they work out how to create fake text messages. I don't like the approach they used. Get real users to provide a real testimonials instead.
I forced myself to spend a week in Instagram instead of Xcode
61–70 of 111 posts
Re: I forced myself to spend a week in Instagram instead of Xcode
#62Earlier quoted context omitted.
It’s a kind of Pilates. Sort of like Bikram for hot yoga.
Recently learned that Pilates is called what it is because it was invented by Joe Pilates
Reminds me of the inventor of the backflip, John Backflip:
https://theyardstickagency.co.uk/blog/the-strange-but-true-s...
Re: I forced myself to spend a week in Instagram instead of Xcode
#63Re: I forced myself to spend a week in Instagram instead of Xcode
#64As a solo/indie dev who's currently early in building a product, I've been keeping a journal of "ideas" for content in a txt file in the codebase as I hate context switching and want to build this up before I get to it. Here's what I've done: - At the top of the file I've listed my audience, 3 personas - My content has to be useful to one of those - If I see an interesting post/take on social media I hold the link an…
I have a paper notebook next to my keyboard entitled 'sleep deprivation induced fever-dreams'. It is an excellent collection and useful tool so I dont let my ideas runaway with my attention. Often when I return to what I write, about 60% I look back at with the novelty gone, and reassess from a more suitable eye and cross them off the list.
Re: I forced myself to spend a week in Instagram instead of Xcode
#65They create a fake story about a new feature to promote the app. And then they work out how to create fake text messages. I don't like the approach they used. Get real users to provide a real testimonials instead.
If you can post fake messages today that promote your product and will start getting you users, why wait for real users to provide real testimonials that align with what you want to communicate to do the same thing 3 months from now?
Of course you want to seek out real testimonials from satisfied customers and share those as much as you can; you don't want to lock yourself in a bubble where you post how amazing your app is while emails of dissatisfied users pile up in your inbox; but it's not an OR situation, it's an AND situation.
You might also be surprised to hear that the family laughing together while drinking Coca Cola in those video ads isn't a real family, they're not really having fun, and they're not really enjoying Coca Cola for the sake of it - they're on a filming set in front of a green screen paid by the hour.
Re: I forced myself to spend a week in Instagram instead of Xcode
#66They create a fake story about a new feature to promote the app. And then they work out how to create fake text messages. I don't like the approach they used. Get real users to provide a real testimonials instead.
Welcome to promoting your product baby. No one cares if it's fake or not except the little voice in your head. If you can post fake messages today that promote your product and will start getting you users, why wait for real users to provide real testimonials that align with what you want to communicate to do the same thing 3 months from now? Of course you want to seek out real testimonials from satisfied customers a…
Commercials are on their face a work of fiction unless stated otherwise — for customer testimonials in commercials that are fake (in the US anyway) there has to be text saying as much. Because otherwise they’d be lying…
Re: I forced myself to spend a week in Instagram instead of Xcode
#67As a solo/indie dev who's currently early in building a product, I've been keeping a journal of "ideas" for content in a txt file in the codebase as I hate context switching and want to build this up before I get to it. Here's what I've done: - At the top of the file I've listed my audience, 3 personas - My content has to be useful to one of those - If I see an interesting post/take on social media I hold the link an…
Same! My only challenge has been getting the product to be decent enough to the point where I start sharing these. Perhaps I shouldn't wait though...
Re: I forced myself to spend a week in Instagram instead of Xcode
#68I didn’t know people used Insta for b2b outbound like LinkedIn haha. > Build it and they will come is a fallacy. You have to tell people about the damn thing. Great lesson for engineering types
I think the hidden lesson in Field of Dreams is that “they will come” happens because of word of mouth. Shoeless Joe Jackson tells the other dead baseball players to come hang out. The townsfolk tell about baseball field to save the farm. But really “build it and they will come” in product development is pitched as if “they will come” because they are searching for it. Which is not really true if people don’t know yo…
Re: I forced myself to spend a week in Instagram instead of Xcode
#69This whole post should teach you just one thing: indie app game is dead, and you need to spend money to make any money