Earlier quoted context omitted.
It's interesting how easily Google results rankings are manipulated by bad actors, and how unvetted the scams are in paid adverts on and through Google. The web is untrustworthy, and Google transparently passes it to users. We'd probably be better off if Yahoo's quaint curated list of sites had won out.
> It's interesting how easily Google results rankings are manipulated by bad actors, and how unvetted the scams are in paid adverts on and through Google. Well, SEO, I get that this kind of gaming is hard to prevent, not at Google's scale. But the AdWords scams? Or all the other fake ad scams, chumboxes and god knows what? The complete lack of audits around something that actually causes money to change hands should…
It is all about balance. Google could do more here, however the answer is not as obvious as you might think. Especially in an age where identities get stolen often and the lag time on catching said fraud is quite long.
The issue is that the entities mentioned are doing...nothing at all. Not even basic MANUAL identity checks and payment checks. Automated checks work very well until they don't.